While watching Salvage Kings, a Hulu TV show about a Canadian salvage company, I learned that the Nash automobile company’s 1920s slogan was "Give the customer more than he has paid for.” From Wikipedia, I learned the cars lived up to their slogan:
“Innovations included a straight-eight engine with overhead valves, twin spark plugs, and nine crankshaft bearings in 1930....A long-time proponent of automotive safety, Nash was among the early mid- and low-priced cars ...
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When it comes to gift registries, Bridge helps indie stores rank higher in Google than other players in the retail industry. In the example shown, we see four retailers using Bridge to rank on page 1 of Google. Two retailers beat The Knot, and four beat Walmart.
While our indie stores are just a fraction of the size of The Knot or Walmart, they outrank them because they use Bridge's technology. Bridge's software and network of websites offers advantages that bigger entities can't overcome ...
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This video shares how Bridge helped gift shop Sassafras in Mississippi. We helped Nancy, the owner, setup an online store and gift registry filled with 12k products in under 2 hours for free.
Bridge is helping indie stores compete against the big-box stores and big-money players.
Bridge will help more than 700 indie stores service 7,000 registries this year. Collectively, we’re moving millions of dollars in sales from big players to small stores and their communities.
Proof of this is when we see a bride registered at five stores and 40% of them are Bridge Store clients. The bride lists these registry choices:
In this video I share why retailers don’t add a brand’s products to their websites and therefore fail the brand and themselves in the e-commerce race.
Bridge’s Smart Products marketing service ‘bridges’ the gaps in online distribution. Bridge's service helps brands show 100% of the brand’s products on an infinite number of retailers’ Bridge Stores. The retailer can use Bridge Store as a stand-...
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In this 2 minute video, I share how sales reps can use a free tool that we designed for them. The Website Grader will help reps evaluate their stores' websites and chart a path to more sales.Β
In this 5 minute video, I explain how the registry business has changed over the last 20 years.
I share how Bridge has helped hundreds of indie stores in the U.S. soak up registry sales by adopting digital solutions that service their brides, registrants, and customers.
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In this video, I share how reps help their stores sell more online. I start with the Website Grader, and then share four other supporting materials. Please find PDFs of those print materials here:
https://marketplace.guclub.org/library.cfm?id=2303
Is Amazonβs logo a 'smile' or a hidden strategy? Jason Solarek proposes that the smile is its business plan. The βsmileβ is actually a representation of how the company skips most players in the retail chain.
FOR SALES REPS AND BRANDS:
E-commerce sales are up 40%. Are your stores ready? Most likely, not.
You can help them. The quickest, easiest, most cost efficient solution for them is a Bridge Store. Bridge will pay you $100 for each retailer that you sign up for a free Bridge Store.
Tableware Today magazine asked 71 industry professionals for their thoughts on 2021. I was one of those asked, and shared these answers to Editor Amy Stavis' questions:
What will be the most significant change for our industry in 2021?
J: As the famous business leader Marc Andreessen said, software is eating the world--and it's eating our industry like never before with Covid-19. The question is whether you're eating or being eaten. We’re all in the software business now. ...
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Your Bridge Store ranks highly in Google. As a test, try this: Google "Juliska Dinner Plate." In the results, you'll see two indie stores outperform Zola (a million-dollar funded online retailer) and Houzz (another well-funded, venture capital-backed player). The two indies stores do not have any venture capitalists or bankers funding them. They simply use: Bridge.
Thalia and Dahlia, an Ohio-based store, use Bridge. It ranks just below Saks Fifth Avenue--and it's just 3 ...
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What does your cash register have to with Hollywood? Steven Spielberg’s dad was a pioneer in electronic cash register POS systems, shares today’s WSJ. He worked at RCA—a name we don’t associate with POS systems today but was a big player in the field in the 1950s.
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Zola's slowdown is good news for indie stores--but Zola will likely be back. While it is over-leveraged with venture capital and over-valued, the wedding registry business will rebound next year.
Indie stores are not the only ones to get a reprieve: market buildings were playing defense against Faire, the wholesale ...
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March 2, 2020
March 2, 2020
Walmart follows Shopify and other players in to third-party fulfillment, shares RetailDive.