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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

36 Results:

May 29, 2024 THE POWER OF BRAND BUILDING by KAREN OLSON
THE POWER OF BRAND BUILDING by KAREN OLSON
May 29, 2024
Brand strategy is one of the most powerful initiatives an organization can undergo. It’s an opportunity to evolve a company’s mission and value proposition based on current and future customer needs with the result being a purpose-led, customer-centric road map to create enhanced value for customers. ANDMORE recently completed this process as we rebranded from International Market Centers (IMC) last year. ANDMORE is more than just a new name and logo, it’s a framework for how ...
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May 29, 2024 A Bicentennial Bounty
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A Bicentennial Bounty
May 29, 2024
A BICENTENNIAL BIRTHDAY REPRESENTS REMARKABLE LONGEVITY AND VISTA ALEGRE IS TAKING FULL ADVANTAGE of it with dozens of new pieces created specifically to commemorate the 200 anos occasion. “It’s a very important milestone and a time of reflection to see how far we’ve come and where we want to go,” says Daniel Silva, who helped bring the brand new luster here since he started the American subsidiary in 2012. Nuno Barra, Vista Alegre product development director and board ...
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September 7, 2023 Love Those Margins 💖
How premium plan tiers help businesses sell more and increase margins.
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Love Those Margins 💖
How premium plan tiers help businesses sell more and increase margins.
September 7, 2023
Dating apps are launching higher-priced premium tiers, according to last week’s The Wall St. Journal. Hinge offers a new $50/month plan, and Tinder is launching a $500/month plan. The League already offers a $1,000 plan. These pricey plans take the sting out of Bumble’s $60/month plan.

Why are companies offering such plans? Because even if Tinder only gets 10% of users, that's millions. Plus, the profit and margins are likely higher for customers using these plans. A normal ...
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July 25, 2023 Orrefors @ 125
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Orrefors @ 125
July 25, 2023
EMON MAASHO, CEO AND PRESIDENT OF ORREFORS, NORTH AMERICA, is representative of the exciting trajectory in this 125-year operation. The über-exec joined the New Wave Group in 2013, a time when Orrefors and Kosta Boda (OKB) were underperforming assets in the portfolio. "Our crystal brands are national treasures and a part of Swedish history," Maasho affirms. And he wanted a front row seat in their revitalization. Maasho was placed in charge of the new hotel and restaurant division ...
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March 30, 2023 MARIPOSA LAUNCES TRAYCHIC
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MARIPOSA LAUNCES TRAYCHIC
March 30, 2023
MARIPOSA HAS ADDED A NEW CATEGORY WITH THE CLEVERLY TITLED TRAYCHIC, A COLLECTION OF 50 STYLISH HEAT-SAFE TRAYS COMPOSED FROM A STATE-OF-THE-ART RESIN COMPOUND APPROVED FOR FOOD AND SAFE FOR THE ENVIRONMENT.

MARIPOSA – the Massachusetts brand launched almost 40 years ago by Livia Cowan, who had a vision that tableware could be created from 100% recycled glass and aluminum – brings that same sustainability agenda to a new category, TrayChic! (exclamation point all theirs). “...
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March 14, 2023 Lenox Corporation Interview- Christine Bova
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Lenox Corporation Interview- Christine Bova
March 14, 2023
It’s a formidable task, overseeing product development for all of Lenox’s flatware brands, which includes Lenox, Kate Spade, Oneida, Cambridge, Hampton Forge, Reed & Barton, and Gorham. Your tenures at Oneida and Bed Bath & Beyond, as the tabletop buyer, provide a solid foundation for this position.
Prior to Oneida, where I was senior product marketing manager when Lenox acquired us, I was at Bed Bath & Beyond for 12 years, most recently as the tabletop buyer. My whole ...
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January 31, 2023 Networks: Let's Tango 💃🏽🕺🏼
How integrating a messaging service into our e-commerce platform can help us acquire new customers.
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Networks: Let's Tango 💃🏽🕺🏼
How integrating a messaging service into our e-commerce platform can help us acquire new customers.
January 31, 2023
It takes a lot of people to build a bridge, but just two to tango. This applies to the analog world as well as the digital one. In the digital space, I'm using tango to refer to messaging between two people. I believe messaging is a service we can add to our offering to diversify how our company Shop Local grows.

Different Networks Require a Different Number of Users in a Group
Andrew Chen in The Cold Start Problem states that a key difference among network models is the required minimum ...
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November 2, 2022 Fight the Power ✊ ~ Activists and Advertisers
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Fight the Power ✊ ~ Activists and Advertisers
November 2, 2022
Last week, we talked about the power of advertising and how Dietrich Mateschitz, the co-founder of Red Bull, wielded it by sponsoring Mini Coopers, fringe sporting events, and Formula 1 races. Advertising makes a statement and helps people change their minds—specifically to make a purchase. There are people who do similar things in order to change society. We often call them activists. Activists and advertisers possess a similar skill set. In 1950, Ian Hamilton stole a stone slap ...
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November 2, 2022 Red Bull in a China Shop 🐃 🍽
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Red Bull in a China Shop 🐃 🍽
November 2, 2022
You’ve likely had a vodka-Red Bull cocktail in your lifetime, which was followed by a hangover for you—but helped drink co-founder Dietrich Mateschitz amass a $20b fortune. Mateschitz, who passed away last week at the age of 78, discovered the drink in the 1980s in Thailand and built it into a global brand. He promoted Red Bull, whose name is a translation of the drink’s Thai name "Krating Daeng,” via a variety of clever marketing initiatives. In the early 2000s, I ...
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September 19, 2022 Do We Have the Wright Stuff? 🛩
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Do We Have the Wright Stuff? 🛩
September 19, 2022
In the early 2000s, the board game Cranium became a hit.  The game combined elements of Scrabble and Pictionary with the goal of helping more people enjoy playing a game. Richard Tait, who created Cranium and sold it to Hasbro in 2008 for $77.5m, passed away in July.  Like Mr. Tait, I had been a paperboy, but he went beyond what I ever offered:  he came up with a new service that sold breakfast sandwiches along his newspaper route. He increased profits and made customers happier. ...
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March 4, 2021 A Coach’s Review: How Does an Analog Retailer Survive in a Digital Universe?
A Coach’s Review: How Does an Analog Retailer Survive in a Digital Universe?
March 4, 2021
There are many e-commerce platforms from which to choose. A store owner can choose from more than 30 platforms including Bridge, Shopify, Big Commerce, and Big Cartel.  Unfortunately, very few software providers are easy to set up and use. Most importantly, they may not improve retail sales.  A store owner is surely mindful of increasing costs and wasting time on software.

Bridge, our e-commerce platform, helps more than 700 indie stores offer a website and bridal registry that...
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August 14, 2020 Mariposa is Celebrating Sustainability
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Mariposa is Celebrating Sustainability
August 14, 2020
"Our Respect for the Planet Goes Beyond Converting Recycled Material into Chic Designs"

Environmental sustainability has changed since their founding, enabling them to proudly share that their products are made of recycled materials. When they started back in 1983, that was taboo! They are proud to be an industry leader and have been invested in eco-friendly awareness for more than three decades. They were the pioneers - who started a movement.

Mariposa has long believed that ...
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April 17, 2020
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April 17, 2020
Have you shopped our autism awareness pieces yet? 100% of the profits are donated to Autism Speaks! ? View Post
April 2, 2020
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April 2, 2020
At Beatriz Ball, autism awareness and advocacy is close to our hearts. This month, we join others around the world to light the world up blue to drive more research, awareness, and education around autism ? View Post
April 30, 2019
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April 30, 2019
There’s still time! We support autism awareness as our corporate cause and will donate 100% of our profits from these two items. You still have time to help drive more research, awareness and education around autism for Autism Awareness Month! View Post
April 2, 2019
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April 2, 2019
It’s World Autism Awareness Day.
Blue lights shiningtodayfrom landmarks and front porches will mark theworldwide effort to better understand and appreciate people withautism spectrum disorder. View Post
February 13, 2019
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February 13, 2019
Valentines Day is tomorrow and we are all in the mood to think pink! ? Ivy has shopped for her valentine, and we are here to help you get something for yours!!!?

 View Post
October 5, 2018
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October 5, 2018
This is going to be so much fun, trying to get the ping pong balls into the "cups"! Please come down next Wednesday for 440 Main / Micki's on Main Wine down Wednesday and win some prizes and donate to a great cause! Susan G. Komen Kentucky Breast Cancer Awareness. View Post
October 3, 2018
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October 3, 2018
October is Breast Cancer Awareness Month! Help us raise funds for the Susan G. Komen foundation by playing Bra Pong at 440 Main / Micki's on Main next Wednesday, October 10 from 5 to 7 p.m. View Post
April 4, 2018
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April 4, 2018
Thank You!! to Barbara Stewart for her donation to our Autism Awareness Event! View Post

Next page

Press: Shop Local & Bridge in the News
Tableware Today Column: Saying I Do To Registries
Tableware Today Column: Saying I Do To Registries
October 2024

Tableware Today: New Leaderboard Column from Shop Local
Tableware Today: New Leaderboard Column from Shop Local
August 2024

Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
March 2024

Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
March 2024

Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
March 2024

Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
March 2024

Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
February 2024

Shop Local Retailers Rank on Page 1 of Google in 60% of States
Shop Local Retailers Rank on Page 1 of Google in 60% of States
February 2024

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