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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

1,140 Results:

September 1, 2023 Are People Spending Too Much Money on Attending Weddings?
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Are People Spending Too Much Money on Attending Weddings?
September 1, 2023
Read The Wall St. Journal article: 
https://www.wsj.com/personal-finance/too-many-weddings-cost-c72e6f07?st=gqfu0fd3z22sxrb&reflink=mobilewebshare_permalink View Post
September 1, 2023 Why Keep Old Registries?
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Why Keep Old Registries?
September 1, 2023
A retail client recently decided they'd like to delete some past wedding registries to "save money."  This raises the question, "Does deleting old registries save money?"  We assessed the question and found that deleting old registries likely doesn’t save a retailer money. The reason is that it costs more to replicate our automated marketing efforts with more costly manual efforts.  

Let's cover some basics:
  • You can store two registries for free in
...
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August 29, 2023 Surround Your Favorite Photo with a Frame from Beatriz Ball
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Surround Your Favorite Photo with a Frame from Beatriz Ball
August 29, 2023
The Beatriz Ball FRAME Vento 4 x 6 Frame shows off your favorite photo in shimmering and sophisticated, hand-polished surroundings. Mix and match with other great Beatriz Ball frames.

Vibrant styling and superior craftsmanship make this a perfect gift for someone special. 

Beatriz Ball’s intensely handmade products employ eco-friendly and sustainable materials and are crafted by artisans who trace a heritage of metalworking for generations. An original Beatriz Ball design, ...
Read More
August 28, 2023 Shopper Reviews 🤩
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Shopper Reviews 🤩
August 28, 2023
You can determine the quality of a shopping platform by looking at reviews from customers that used it. Below are excerpts from three reviews from shoppers that bought a gift using our software: 

⭐️⭐️⭐️⭐️⭐️
"Easy to view and choose from the registry..."
~ Blake Gustafson in OH

Mr. Gustafson made a purchase at White Peacock, an indie retailer that has used our e-commerce software since 2019.

.................
⭐️⭐️⭐️⭐️⭐️
"Wedding registry was quick, convenient...
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July 24, 2023 Your Registry Software Helps You Run Affordable Email Marketing Campaigns
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Your Registry Software Helps You Run Affordable Email Marketing Campaigns
July 24, 2023
Your registry service has built in email campaigns for each gift registry list.  These campaigns promote your store in an automated and affordable manner.  The campaigns often cost under $.0.42 per recipient—about half of what other email marketing campaigns cost.


Details
Your software sends out an anniversary reminder email to a customer that gave a gift for that registry. 

Cost Per Email Sent 
Let’s assume that a registry received 100 purchases.  ...
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July 14, 2023 The Ultimate Bride Engagement Gift Box
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The Ultimate Bride Engagement Gift Box
July 14, 2023
Imagine gifting a stress-free wedding planning experience to your best friend, sister, daughter or daughter in law to be. This gift set was created by Master Wedding Planner Kristin Sullivan after 25 years in the industry. She curated these products intentionally for Brides to Be to actually enjoy the journey of their entire wedding planning process. Included in the beautifully boxed set: *A wedding journal & planning guide; a place to document the love story & planning details while ...
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July 12, 2023 New Feature: View and Manage Marketing Tools
How to access your built-in marketing tools via the Marketing Manager page.
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New Feature: View and Manage Marketing Tools
How to access your built-in marketing tools via the Marketing Manager page.
July 12, 2023
Your Shop Local Store has a new feature: We've made it easier to view and manage your marketing tools. Your account includes several built-in tools and programs, which can now be quickly accessed through the new Marketing Manager page.

The Marketing Manager page displays the following promotions in a table:
  • Offer Free Shipping.
  • Display a "Thank you for shopping local" banner on the checkout pages.
  • Offer Price Matching.
  • Promote that your business offers financing for
...
Read More
June 27, 2023 Perfect Bridal Accessories!
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Perfect Bridal Accessories!
June 27, 2023
Looking for bridal accessory inspiration? Look no further! Our store is stocked with a stunning collection of pearls that will perfectly complement your wedding day ensemble. 💍✨  View Post
May 24, 2023 The Perfect Gift for Every Occasion
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The Perfect Gift for Every Occasion
May 24, 2023
Annieglass Roman Antique Collection is perfect for all occasions ✨ Graduations, Weddings, Showers, Birthdays and yourself of course! What’s your favorite collection? View Post
May 24, 2023 New Feature: Registrants Can Promote Your Store via Text Message 📲
How registrants can invite friends to open a registry at your store via text.
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New Feature: Registrants Can Promote Your Store via Text Message 📲
How registrants can invite friends to open a registry at your store via text.
May 24, 2023
Your Shop Local Store has a new feature: Registrants can now invite friends to open a registry at your store. The new "Help a Friend" feature on registry lists allows registrants to send a text message to their friends with an invitation to open a registry.

In the example shown, we see a registry list at Luxury Gift Shop. In the "Help a Friend" box, the registrant can click the "See Details & Invite Friend" link to refer their friend to your registry service....
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May 22, 2023 The PERFECT Housewarming Gift!
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The PERFECT Housewarming Gift!
May 22, 2023
Our beautiful hand woven baskets make a perfect wedding or housewarming gift... or a lovely treat for yourself! These baskets come round or oval and are available in EIGHT different colors! View Post
May 17, 2023 The Perfect Way to Celebrate
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The Perfect Way to Celebrate
May 17, 2023
What better way to celebrate a baby on the way than with Annieglass 💕. The Roman Antique Collection is Annie’s original tour de force. Perfect for showers, weddings and gifting! View Post
April 19, 2023 Small Wedding Ideas for Spring
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Small Wedding Ideas for Spring
April 19, 2023
Elegant, cozy, and sentimental. If you’re planning a small wedding, the decor should reflect the intimacy of the event.

Click the link for tips on creating the perfect setting: Small Wedding Ideas for Spring. View Post
April 14, 2023 100% European Linen Monogram Napkins and Towels
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100% European Linen Monogram Napkins and Towels
April 14, 2023
Monogram Towels
Dress up that kitchen or bath with this beautiful 100% European linen embroidered towel. So many ways to add beauty to any part of your home.

We also offer Custom monogramming for weddings or special events.

Monogram Vintage Vine Tri-Fold napkins
Our 100% European linen tri-fold napkin is a perfect mix of elegance and beauty. Each napkin is embroidered with a detailed Vintage Vine embroidery in the center.
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March 20, 2023 Tableware Today: Free Shipping Pays Off
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Tableware Today: Free Shipping Pays Off
March 20, 2023
I was happy to see Tableware Today magazine share our experiences and lessons regarding the power of free shipping.  

You're invited to read the article below:
.........................

THE LAST WORD
FREE SHIPPING PAYS OFF
by JASON SOLAREK


Most indie stores don’t have the technical ability or people power to track pricing and offer discounts like free shipping. Indie stores need this information or they’ll be left behind. This information can make a difference: in ...
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March 15, 2023 The Tulip Collection 🌷
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The Tulip Collection 🌷
March 15, 2023
We love including white bouquets in a wedding tablescape for a chic ethereal affair! 🤍 
Incorporate the Tulip Collection, and its symbol of perfect love, into your new beginnings. View Post
March 8, 2023 Surround Your Favorite Photo with a Frame from Beatriz Ball
Chalk 22420 picture
Surround Your Favorite Photo with a Frame from Beatriz Ball
March 8, 2023
The Beatriz Ball FRAME Vento 4 x 6 Frame shows off your favorite photo in shimmering and sophisticated, hand-polished surroundings. Mix and match with other great Beatriz Ball frames.

Vibrant styling and superior craftsmanship make this a perfect gift for someone special. 

Beatriz Ball’s intensely handmade products employ eco-friendly and sustainable materials and are crafted by artisans who trace a heritage of metalworking for generations. An original Beatriz Ball design, ...
Read More
February 24, 2023 Whites 🤍
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Whites 🤍
February 24, 2023
We’re obsessed with Cantaria layered in White (shiny) and Matte White!!🤍
.
Cantaria, which means stonework in Portuguese, aptly describes this masterfully created collection. The organic shape and hammered texture offers a traditional look, or a sophisticated, modern elegance. Mix, match and play, the 13 stunning colors complement each other when layered. Simple, timeless and pure perfection definitely describes the Cantaria Collection. Handcrafted in Portugal of ceramic stoneware, the ...
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February 23, 2023 Save the Date 🗓️
How we can celebrate indie stores and promote sales by hosting a Save Local event.
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Save the Date 🗓️
How we can celebrate indie stores and promote sales by hosting a Save Local event.
February 23, 2023
When one thinks of shopping locally, some consider it an act of charity. One may pay more and get less selection. That’s not a recipe for success. In contrast, the world’s most successful retailers, Walmart and Amazon, operate on just the opposite principles: low prices and massive selection. When I’m in Walmart's Panama City Beach location, it’s so massive I feel like I’m in the Giants' stadium. Amazon sells 12m items on its website (350m if you count the third-...
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February 7, 2023 New Feature: Promote Post-Wedding Discounts
How to promote post-wedding discounts to registrants to receive more orders for unpurchased items.
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New Feature: Promote Post-Wedding Discounts
How to promote post-wedding discounts to registrants to receive more orders for unpurchased items.
February 7, 2023
Your Bridge has a new feature: You can now promote post-wedding discounts on unpurchased registry items to your registrants. Your store can turn this feature on or off. This discount keeps your business competitive with major registry players (e.g. Zola may offer a 20% discount).

If you choose to offer a post-wedding discount, you can offer the following percentages off:
  • 5%
  • 10%
  • 15%
  • 20%
Once the feature is turned on for your store, the post-wedding discount is promoted to ...
Read More

Next page

Press: Shop Local & Bridge in the News
Tableware Today Column: Saying I Do To Registries
Tableware Today Column: Saying I Do To Registries
October 2024

Tableware Today: New Leaderboard Column from Shop Local
Tableware Today: New Leaderboard Column from Shop Local
August 2024

Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
March 2024

Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
March 2024

Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
March 2024

Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
March 2024

Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
February 2024

Shop Local Retailers Rank on Page 1 of Google in 60% of States
Shop Local Retailers Rank on Page 1 of Google in 60% of States
February 2024

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