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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

107 Results:

October 8, 2022 Winners Quit 🚪🏆
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Winners Quit 🚪🏆
October 8, 2022
In her new book ‘Quit,' Annie Duke shares that the best poker players only play 25% of the hands they are dealt, whereas others play 50%. Ms. Duke talks with Stewart Butterfield, the founder of a few startups, most recently Slack (which is an acronym, which I didn’t know). Slack wouldn’t have been born if Mr. Butterfield didn’t drop a video game company to start Slack. Likewise for Twitter which was born out of the failed blogging company Odeo. Ms. Duke's lesson: winners ...
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July 27, 2022 $200 Off Your Dallas or Atlanta Order
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$200 Off Your Dallas or Atlanta Order
July 27, 2022
Good news: Your store can still get $200 off your Dallas or Atlanta order!

Example Orders:
  • Your store placed a $200 wholesale order. You receive $200 from Bridge. Your order is free.
  • Your store placed a $1,000 order.  You receive $200 from Bridge. That is a 20% discount off your order.

23 Participating Brands:
  • Beatriz Ball
  • Casafina
  • DeVine Corporation's lines:
    • Anna Weatherley
    • Couzon
    • J.L. Coquet
    • Mario Luca Giusti
    • Medard de Noblat
...
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July 12, 2022 The Knot is 'knot' good for indie stores
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The Knot is 'knot' good for indie stores
July 12, 2022
Bridge helps 1,000 indie stores offer gift registries.  We've handled 70,000 registries. One trend we've noticed over the year is The Knot, a leading wedding website provider, is minimizing sales opportunities for indie stores. The Knot has created partnerships with big-box players, including Crate & Barrel, Macy's, Bloomingdale's, and Amazon, and relegated the indie stores to the bottom of the bride's page. 

In this example, we see the indie stores displayed at the very bottom ...
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July 6, 2022 $200 Off Your Atlanta Order
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$200 Off Your Atlanta Order
July 6, 2022
Bridge has teamed up with 23 premium brands to offer an exciting promotion. A retailer can place an order at the Atlanta show and get $200 off its wholesale order.  The store will receive a free Bridge account. The account will contain the products the store ordered.  With this solution, a store can quickly promote and sell what it just bought at the show.  The store's Bridge account will also contain other products that the brand offers. With this approach, the stores can quickly...
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June 21, 2022 $200 Off Your Wholesale Order
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$200 Off Your Wholesale Order
June 21, 2022
FOR RETAILERS

Bridge has teamed up with four brands to offer an exciting promotion. Stores can place an order at the Dallas or Atlanta shows and get $200 off their wholesale order.  The store will receive a free Bridge account. The account will contain the products the store ordered.  With this solution, a store can quickly promote and sell what it just bought at the show.  The Bridge account will also contain other products that the brand offers. With this approach, the stores...
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June 21, 2022 Help Your Stores and Receive $500
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Help Your Stores and Receive $500
June 21, 2022
FOR SALES REPS

Promotion:
  • I'll send you $500 for each retailer that you sign up for Bridge Store.
  • Stores that use Bridge sell 18% more. When you sign up a store for Bridge, you increase your commissions year-round.

What the store receives:
  • An online store.
  • Award-winning, best-in-class gift registry software.
  • Product data from Product Syncing Brands. (Please note: the store must be an authorized dealer to sync products.)
  • The ability to add an unlimited
...
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June 15, 2022 Building the Horizon 🌄
Building the Horizon 🌄
June 15, 2022
The Brick report helps our company track our past and current progress. Our team can easily look back at the last 78 weeks and know what we did. (Most companies would be hard pressed to do this easily.) The Brick brings us together and keeps us on the same (web)page.  Its success leads to me ask: “Could we have an approach that helps us look at our future?" I’ve sometimes thought about crafting a weekly 'Horizon Report' that would share what’s next for us.  

...
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May 19, 2022 Platinum Jubilee - BBC News feature Royal Crown Derby
Platinum Jubilee - BBC News feature Royal Crown Derby
May 19, 2022
Dear Customers, 

Royal Crown Derby is pleased to share a video of the BBC News feature yesterday evening. This video shows a small insight into their premium quality commemoratives, handcraft techniques and their relationship with royalty across the globe.
 
You can download the video via wetransfer here: https://we.tl/t-OLA3vBzVUM
Alternatively, you can access it via the bbc news link: https://www.bbc.co.uk/iplayer/episode/m0017hkf/east-midlands-today-evening-news-...
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May 3, 2022 The Prestige
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The Prestige
May 3, 2022
While eating a slice of coal-fired pizza at Arturo’s in Soho yesterday, and getting an occasional whiff of Houston Street garbage, I had to admit: I was at a loss for insight to share with my coworkers this week.  Each week, I send out a motivational message to my team that precedes a summary of what they accomplished. We call this report the Brick report. This would be my seventy-second Brick introduction: What else could I say--and would they miss it if there was not an introduction...
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April 20, 2022 NYT: How Barnes & Noble Went From Villain to Hero
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NYT: How Barnes & Noble Went From Villain to Hero
April 20, 2022
Excerpt:

"Today, virtually the entire publishing industry is rooting for Barnes & Noble — including most independent booksellers. Its unique role in the book ecosystem, where it helps readers discover new titles and publishers stay invested in physical stores, makes it an essential anchor in a world upended by online sales and a much larger player: Amazon."

Read the full article: 
https://www.nytimes.com/2022/04/15/arts/barnes-noble-bookstores.html
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April 19, 2022 Competing With Ourselves🪞
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Competing With Ourselves🪞
April 19, 2022
About two weeks ago in Charleston, SC, in spin class where I sounded like I was getting a hair transplant, I enjoyed being at once together with my friends in the class and yet competing with them.  When they peddled harder and stood up, I wanted to also.  Our competing didn't mean that there was one winner and everyone else lost. It wasn’t a zero-sum game.  In that spin class, we all won.  After that class, we all felt great.  Competition is an ...
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April 12, 2022 Moat-us Operandi 🏰
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Moat-us Operandi 🏰
April 12, 2022
When I flew home yesterday from Charleston, while most people were seeking relief from their sunburns and reminiscing about their vacations, I was delving into The Wall St. Journal’s profile on Tracy Britt Cool, an ex- Berkshire Hathaway star.  Mrs. Cool’s new company Kanbrick invests in businesses with $10m - $50m in revenue.  What does Mrs. Cool look for when investing in a company? People and moats. 

At Bridge, we’re reading Jim Collins’ Beyond ...
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April 5, 2022 Help Your Stores and Receive $500
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Help Your Stores and Receive $500
April 5, 2022
FOR SALES REPS

Details:
  • I'll send you $500 for each retailer that you sign up for Bridge Store.
  • You must sign up the store by the end of April (April 29).
  • Stores that use Bridge sell 18% more. When you sign up a store for Bridge, you increase your commissions year-round.

What the store receives:
  • An online store.
  • Award-winning, best-in-class gift registry software.
  • Product data from Product Syncing Brands. (Please note: the store must be an
...
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March 30, 2022 How Does Bridge Compare to Faire?
How Does Bridge Compare to Faire?
March 30, 2022
Stores and brands sometimes ask us: How does Bridge compare to Faire?

I thought we'd compare the two service providers.

Similarities: Bridge & Faire
  • Audience. Both service the retail industry. In particular, both service brands and retailers. Bridge also services sales reps, and Faire tries to steer clear of them--which is one reason reps don't like Faire much.
  • Delivery method. Both are online platforms.
  • Service offered. Faire is a wholesale marketplace. It
...
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March 8, 2022 Help Your Store and Receive $500
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Help Your Store and Receive $500
March 8, 2022
 FOR SALES REPS  & BRANDS

Details:
  • I'll send you $500 for each retailer that you sign up for Bridge Store through the end of March (March 31).
  • Stores that use Bridge sell 18% more. When you sign up a store for Bridge, you increase your sales and commissions year-round.

What the store receives:
  • An online store.
  • Award-winning, best-in-class gift registry software.
  • Product data from Product Syncing Brands. (Please note: the store must be an
...
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February 15, 2022 Last Place...and Winning 🏁
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Last Place...and Winning 🏁
February 15, 2022
This past weekend on the way to Florida to visit my brothers, I read about Squarespace’s advertising history. (Read the article: https://www.nytimes.com/2022/02/13/business/how-did-squarespace-know-podcasts-would-get-this-big.html).  In 2009, Anthony Casalena, the founder of Squarespace, paid $20,000 to advertise on a tech podcast. While that was a lot for a small, young company (Casalena had started his business just six years earlier in a dorm room in 2003), Casalena said the ...
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December 18, 2021 ⚡️Magic is Often a Product of a Process 📓
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⚡️Magic is Often a Product of a Process 📓
December 18, 2021
In the book Great by Choice, Jim Collins posits that processes are key to an organization's success. As an example, he cites John Wooden, the NCAA championship-winning UCLA basketball coach, who trained athletes on processes that included everything from shooting to tying one’s shoelaces. In practicing, a player may perfect their shoelace tying and do thousands of repetitive free-throw shots. When we watch a game from the nosebleed seats like me (...what can I say, I’m ...
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November 29, 2021 Factories Seek to Cut Out: Brands
Factories Seek to Cut Out: Brands
November 29, 2021
During this holiday season, does one want to tell their family and friends that they sell knock offs--or that they help Main Street? I'd vote for the latter.  Yet, a new service is trying to sell knock offs and eat in to retailers' lunches.

For the last few years, retailers have been having a hard time of it: they are increasingly circumvented by the brands. With the advent of the e-commerce websites and social media, brands are pitching their wares directly to consumers and ...
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November 22, 2021 What We En-Compass 🧭
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What We En-Compass 🧭
November 22, 2021
Retailers have had a difficult time in recent years, as brands have increasingly circumvented them. With the advent of e-commerce websites and social media, brands are pitching their wares directly to consumers and cutting out retailers.  

I’ve sometimes wondered: What if the factory decides to do the same and cut out the brands? If the retailers don’t like it, how will the brands?  Some businesses are now trying this. Services like Italic allow a consumer to bypass...
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October 27, 2021 Video: Your Website Is Like a Fish Tank - You Have To Fill It Up
Video: Your Website Is Like a Fish Tank - You Have To Fill It Up
October 27, 2021
In this video, I discuss: 1. Why indie stores are having a hard-time competing online. 2. What these stores need to do to overcome the obstacles. 3. How Bridge's software can help them quickly. I recommend that one view their website as a 'fish tank.' For starters, it has to be filled with brands, products, and features. When a store does this, the fish (aka the store) will thrive. You can view the video larger at Vimeo: https://vimeo.com/639288608
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Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
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Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
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Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
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March 2024

Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
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Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
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Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
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Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
February 2024

Shop Local Retailers Rank on Page 1 of Google in 60% of States
Shop Local Retailers Rank on Page 1 of Google in 60% of States
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