How to determine which collections are top sellers.
October 10, 2023
Your Shop Local Store has a new feature: we've made it easier to quickly identify best-selling collections.
A new green "Best Seller" banner indicates which collections are top sellers.
In the example shown, we see the Results page for a Beatriz Ball collection listed on The Ivy House's site. At the top of the page, we see the green "Best Seller" banner, signifying that the Vento collection is a top seller.
A brand displays this Shop Local table tent by its products in a showroom. This table tent helps retailers know that a brand's product are easy to sell online.
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Amazon and third-party delivery services have setup a “warehouse” outside the Astor Place USPS office. This is not a truck parking for five minutes. This a day-long, everyday occurrence. I’ve seen this same scene on a daily basis all around the city for the last three years.
This hurts local retailers. While the local businesses pay extra taxes to operate a store in southern Manhattan, it costs Amazon much less to park a delivery truck (permanently?), put ...
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Brands and sales reps display the Shop Local decal in their showroom windows in Atlanta and Dallas. The decal lets authorized retailers know they can display their products online quickly.
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In September, brands raised their prices on 910 products, producing an average price increase of 9%. If a retailer didn’t make these changes, these price increases would cost their store 9%.
Thankfully, indie stores using Shop Local have the updated price for these 910 products. They don’t lose 9%. The stores receive the updated prices instantly via our Brand Syncing service.
How to view popular gifts to add them to a registry.
October 4, 2023
Your Shop Local Store has a new feature: We've made it easier for gift registrants to view and add gifts to their wedding registry. There is now a new "Add Gifts" page that showcases popular gifts that a registrant may wish to add to their registry.
The Add Gifts page is tailored to the registry type. For example, the Add Gifts page for a wedding registry displays the following content:
How online calendars can help retailers manage and save time.
October 4, 2023
One of the main problems that businesses have is efficient use of time. A retailer (or brand or sales rep) seeks on a daily basis to manage their time and optimize results. (I was reminded of this while reading a The Wall St. Journal article about time management for the family.) Businesses use a variety of tools to manage and save time, including email, texting, and Zoom.
Shop Local helps businesses in their quest to save time. We offer businesses a variety of services to help ...
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You can determine the quality of a shopping platform by looking at reviews from customers who have used it. Below are excerpts from three reviews from shoppers who bought a gift using our software:
⭐️⭐️⭐️⭐️⭐️
"Thanks for making shopping fast, simple and convenient!!! Your website is easy and very manageable!"
~ Sue Maners in MO
Ms. Maners made a purchase at Babcock Gifts, an indie retailer in Tennessee that has used our e-commerce software since 2016.
We are pleased to announce Porto Brasil Tableware's products are ready for Syncing.
Porto Brasil Tableware joins our network of 115+ premium brands that Sync products with 1,300+ fine indie stores.
Porto Brasil Tableware is a contemporary company passionate about design. Founded 20 years ago in Porto Ferreira, Brazil, Porto Brasil was the first company in the world to work with digital printing on stoneware. Their stoneware body is sustainable and is made from an ...
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How to set interior designer pricing for your brands.
September 28, 2023
FOR BRANDS AND DISTRIBUTORS
Your Shop Local Store has a new feature: Interior designers can now view interior designer pricing for your brands and make purchases. If an interior designer is approved by your business, they can log in to your account and buy items at the wholesale designer price set by your business.
In the example shown, we see an interior designer logged in to BIA Cordon Bleu's account. The interior designer can place wholesale orders at the designer pricing set by ...
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Marion Samuel, who manages Babcock Gifts, a Tennessee-based gift shop, pens Tableware Today’s Last Word column in this month’s issue. She shares how they have grown over the last 50 years and run their store.
I was pleased to see her tout the store’s Bridge software. Babcock Gifts, which has been a client for 10 years, uses Bridge’s Shop Local gift registry service and Brand Syncing service. Using our service, they showcase 400+ couples’ gift registries online ...
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Babcock Gifts celebrates its 50th birthday in 2024. The bridal registry and gift shop opened in 1972 as a partnership that included interior design. In 1974, with the exit of one partner, the store focused on antiques, gifts, and bridal registry. Over the next 42 years, there would be growth into two stores before downsizing to one. In 2016, ownership changed and the store moved one block down, where it continues to be a destination for bridal registry and gift-giving. With the constant doom and...
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Brands may consider using Shopify for their online operations. It’s important to note that brands can’t do many things with Shopify. A key Shopify problem for a brand is that the brand has to have separate “stores” for retail and wholesale customers. The reason is that Shopify doesn’t know what to charge the customer because it doesn’t know if it’s a general public shopper (that pays retail) or a retailer (that pays the wholesale price). &...
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How to set price floors for each brand you sell to remain profitable and meet minimum reorder amounts.
September 26, 2023
Your Shop Local Store has a new feature: You can now adjust the price floors for your brands. The price floor feature helps your business avoid making a sale to a general public customer that is not profitable and/or that does not meet minimum reorder amounts from the brand.
Previously, all Syncing Brands had the same price floor level, and all non-Syncing Brands had the same price floor level. With this update, your store can update an individual price floor level for each brand you ...
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What universal standards can teach us about simplicity regarding e-commerce platforms.
September 25, 2023
When Apple launched its new iPhones this month, one of its most noteworthy updates was replacing its Lightning charging cable with a USB-C. This was not a voluntary move or extension of Steve Jobs’s love of simplicity. Apple changed it because the European Union required them to, according to Ben Cohen in The Wall St. Journal. Now, just about every mobile phone in the world (forget just little ol’ Europe) will have one charging solution (USB-C).
Your Shop Local Store has a new feature: You can now make a product tax-exempt.
With this update, your store can decide whether or not to charge tax on a product. This is handy, for example, when selling most food online in New York State, where such purchases are tax-empt.
Please follow these steps to access this feature:
Log in to your Shop Local account.
Browse to the product you wish to make tax-exempt.
On the product's Details page, click "Edit product&
We recently conducted a study to review Google search results for wedding registry purchasing. In the results for 32 states in which we have clients, Shop Local stores ranked on page 1 of Google ahead of national chains and other registry services, which often have larger customer bases and bigger website budgets.
When conducting the search for "wedding registry [state name]", many Shop Local stores beat MyRegistry.com and Shopify apps, like Gift Reggie.