What the retail industry can learn from Google and Amazon teaming up on technology standards.
September 19, 2023
Google, Amazon, and an array of home appliance companies are teaming up to make it easier for you to dim your home’s lights and lock your front doors. They are adopting a standard called Matter that allows devices to communicate and work together, shares The Wall St. Journal. This allows a giant like Amazon, creator of Alexa devices and Ring doorbells, and Tuo, a small home device tech creator, to use the same platform yet keep their internal, proprietary code base. This standard is like a...
Read More
Shop Local analyzed the websites for the top-20 selling brands in the tabletop and giftware industries. We assessed what discounts brands offer when one signs up for a newsletter.
Brand Study Findings:
Of the 20 brands, 5 (25%) offer a discount when one signs up for a newsletter.
For brands that offer a discount, the average discount is 15% off.
Some brands offer other promotions for signing up for a newsletter, including free shipping and a raffle entry.
H Mercantile, an indie store in Louisiana, signed up last week for a free account.
The store owner heard about the service from their Ivystone sales rep and signed up online.
In just a few minutes, the store used the Brand Syncing Service to Sync with Casafina. It instantly had data for 955 products to create an online store and gift registry filled for free.
The owner saved $1,000+ in labor on adding products to a website.
How to view key performance statistics to determine how Shop Local is helping your business.
September 11, 2023
Your Shop Local Store has a new feature: We've added a new Performance Statistics page to your account. This page makes it easier to access your account's stats.
Previously, this page was titled "How Shop Local is Helping My Business?" Now, the page is titled "My Account's Performance Statistics."
For Retailers, the stats displayed on the Performance Statistics page include:
How competitive techniques can help lure clients and grow a network.
September 10, 2023
Andrew Chen shares in 'The Cold Start Problem' that many times, networks are competing in a zero-sum game. One network gets a customer to join their network and thereby not participate in another. For example, when a driver used Lyft instead of Uber, Uber, which Chen helped, lost. And it lost in two regards: Uber lost the revenue from the lost ride, and Lyft gained the revenue. Chen’s team was tasked with getting drivers to use all their time driving for Uber and thereby unraveling Lyft&...
Read More
How to switch your account to visitor mode to hide admin features and wholesale prices.
September 7, 2023
Your Shop Local Store has a new feature: We've made it easier to switch your page view to Visitor Mode. The new purple bar at the bottom of the page allows you to toggle between Office Mode and Visitor Mode.
Office Mode is designed for administering your account. You can perform functions unique to owning your account, such as adding, editing, and deleting content.
Visitor Mode shows your account as a visitor (customer) may see it. Turning on Visitor Mode hides admin features and...
Read More
How premium plan tiers help businesses sell more and increase margins.
September 7, 2023
Dating apps are launching higher-priced premium tiers, according to last week’s The Wall St. Journal. Hinge offers a new $50/month plan, and Tinder is launching a $500/month plan. The League already offers a $1,000 plan. These pricey plans take the sting out of Bumble’s $60/month plan.
Why are companies offering such plans? Because even if Tinder only gets 10% of users, that's millions. Plus, the profit and margins are likely higher for customers using these plans. A normal ...
Read More
We are pleased to announce Anton Studio Designs' products are ready for Syncing.
Anton Studio Designs joins our network of 115+ premium brands that Sync products with 1,300+ fine indie stores.
Established in London in 2012, Anton Studio Designs aims to provide design conscious customers with stemware and glassware that reflects their own personal flair. They are a sophisticated brand whose products will transform any table setting into an unforgettable experience.&...
Read More
NEW YORK, NY, Sept. 06, 2023 – Shop Local, an e-commerce platform, reported that it's helping indie stores rank on page one of Google in 64% of states for wedding gift purchases. The findings are based on a recent study that Shop Local conducted regarding wedding registry purchasing.
Study Findings:
For 32 state searches, Shop Local Stores appeared on page one of Google. This represents 64% of all states. When just calculating the states in which Shop Local has
A shopper, Joshua Looby, shared this reply to the email he received after placing an order on our Shop Local platform:
"Thank you, Jason, I love small business it's the backbone of the country and the world really. It's nice to see this level of care and customer service that most large-scale companies have forgotten about."
Joshua made a purchase at Thalia and Dahlia, an indie retailer in Ohio. After placing his order, Joshua received an email from Jason Solarek, Shop Local...
Read More
We're happy to share that we've reached a new milestone: more than 1,300 indie retailers use our Online Store. As a reference, in 2015 just 100 stores used the platform.
Thank you to all our retailers and brand partners for making this growth and success possible.
View Post
How limited resources can motivate teams to accomplish goals and breed solutions.
September 3, 2023
India last month joined three other countries in the exclusive club that has put a craft on the moon. What’s unique about India’s accomplishment is that it did this at a fraction of what the U.S. spends on space exploration, shares Ben Cohen in The Wall St. Journal. While the U.S.’s NASA program has a $24b budget, India’s ISRO (Indian Space Research Organisation) budget is just $1.3b. India, which started its space program in 1963, is able to do more with less because of ...
Read More
A retail client recently decided they'd like to delete some past wedding registries to "save money." This raises the question, "Does deleting old registries save money?" We assessed the question and found that deleting old registries likely doesn’t save a retailer money. The reason is that it costs more to replicate our automated marketing efforts with more costly manual efforts.
How to view information about a registry on one page.
August 31, 2023
Your Shop Local Store has a new feature: We've made it easier for you and your registrants to view an overview of a registry. There is now a new Registry Overview page that displays information about a registry at a glance.
Previously, you or your registrant would need to visit different registry-related pages to view many of these links. This feature reduces the number of clicks needed to access pages.
The Registry Overview page displays the following information...
Read More
“We don’t make movies to make money, we make money to make more movies.”
~ Walt Disney
I read this quote in ‘Show Your Work’ and wondered how it applied to our mission here at Shop Local. I asked my team and they submitted their interpretations. One colleague even used an AI tool.
Team Submissions:
“We don't make Shop Local to make money, we make money to sustain Indie Stores.”
~ Jim
"We didn't make this software just to ...
Read More