Goldsmith Cardel, a premium retailer in Ohio, shared with us this picture of its Bridge QR code in its window. When a customer scans this with their mobile phone, it will take them directly to Goldsmith Cardel’s Bridge Store home page. This saves the customer many steps, including: Googling the store, sorting through the results, and selecting the right result.
Bridges gives each retailer free QR codes for its important pages. You are invited to find these codes on your ...
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We've added a new feature to your Bridge: customers and staff can now more quickly access your Bridge.
We've given you QR codes that point to your important pages.
Over the last two years, QR codes have grown in popularity. QR codes are a quick way to access websites--especially sub pages of a website.
Without QR codes, customers and staff have to Google your website. Then, once they find it, they have to navigate to the correct page, such as the registry home page or the reviews
An article in today’s Times cites the high cost of acquiring customers, which ranges from $100 to $800. Excerpt:
“Estimates of an often-cited retail metric known as customer acquisition costs range from $100 to more than $800 per customer, said Daniel McCarthy, a professor at Emory University’s Goizueta School of Business, who has done extensive research in the field.”
Physical retail is one of the most expensive ways to acquire customers. An online ...
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Jeff Lawson, CEO of Twilio, a software company valued at $28 billion, was recently interviewed in the Wall St. Journal. When he shared who his advisors are, I was surprised to see Danny Meyer, the restaurant kingpin who owns Shake Shack (another publicly-traded company). Mr. Lawson read Mr. Meyer’s book “Setting the Table” and was impressed to learn about the difference between service and hospitality. Service is the delivery of the technical aspects of ...
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There`s no better way to serve all that colorful produce than in this glass bowl paired with a vintage nature woven bowl made from natural vines. It`s one of the most useful kitchen accessories with an organic element that stands out. Includes 2QT glass bowl. Also available in 4QT.
CALAISIO
natural elegance, extraordinary durability
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Beatriz Ball and Louisiana-based ceramicist Gretchen Murchison developed the lively VENTO Bloom Collection, sculptural bowls and platters inspired by floral and botanical forms.
Fittingly, the form of the VENTO Bloom SmallBowl in polished metal is flowing and organic. The dynamic design features rippling petal-like movement, creating a compact serving vessel that you’ll use every day. Great on its own, or combined with other Bloom shapes and sizes, it makes a stunning serving piece and ...
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Our job at Bridge is fighting for indie stores. A key indicator of our success is when we give your store more online orders. An important step in giving you more orders is: giving you more products online.
Good news: you have the Product Pass. This grants your business the power to sync with unlimited Product Syncing brands for free. This is the best way to fill your website with products.
Benefits:
The Pass allows you to sync with unlimited brands.
Businesses like Walmart, Disney, and Discovery are bundling services and adding the “+” suffix to denote them (e.g. Disney+, Discovery+, W+, etc.). In a recent article in RetailDive, we learn that Walmart is giving its customers free, six-month trial Spotify accounts. I think W+ bundling services is smart. Last week, I compared running a gym to offering software. I spoke about bundling services with things that people like to increase their usage, such as work ...
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We're happy to see four brands promote Bridge in Tableware Today's April/May 2022 issue.
In each advertisement, the brand displays Bridge’s ‘B’ logo in the lower left or right of the page. The brands that promote Bridge include:
Bordhallo Pinheiro
Carmel Ceramica
Pampa Bay
Vista Alegre
The brands show the Bridge logo so that retailers reading the publication will know that they can easily sell the products shown. Since e-commerce makes up 40% of U.S. ...
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How are brands helping their stores--and themselves? They are telling retailers that Bridge is a sales solution for them. For example, Pampa Bay doubled its sales vs. last year on the Bridge platform. One way Pampa Bay increased its sales is by consistently promoting its Bridge service across various mediums. When one visits the Pampa Bay site, one can see the platforms the brand uses in the upper right-hand corner. We can see the brand uses Facebook, Instagram, Pinterest, and Bridge. Pampa...
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There are approximately 40 online e-commerce providers. These software providers help other businesses sell online by offering them the ability to run an online store. These providers include Bridge as well as Shopify, Magento, Big Commerce, BigCartel, Square, and Weebly. Does Bridge offer a different (better?) experience than these other platforms? We believe the answer is yes. We also think our 960 retail clients agree: 99.7% of our retailers retain our service each month.
In a recent NY Times article about working out, the author Christie Aschwanden gives readers tips on how to make working out more enjoyable. (Read the article: https://www.nytimes.com/2022/01/19/well/move/habits-motivation-exercise.html). In reading this, I saw many parallels between working out and helping our stores get their websites ‘in shape.’ The author encourages readers to not think of working out as exercise and instead think of it as "hanging out with friends...
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Everyone feels special when they are served with gourmet food with a beautiful presentation. Serve delicious casseroles with Pyrex baking dish dressed in this most aesthetic appealing woven basket tray by Calaisio. Handcrafted by master artisans, its natural heat resistant characteristics bring both function and style to your table. Basket includes 2Qt rectangular Pyrex dish. Also available in 3QT & 4Qt.
Your Bridge has a new feature: you can now choose what type of retail business you have. For example, you may choose "Kitchen store" and "Home goods store." When you pick these sectors, we'll send you customers looking for your business type. How? We help you rank higher in Google. Bridge accomplishes this by outputting this information about your business around the web. In particular, Bridge outputs these sectors on your account, on other members' accounts, and ...
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Peloton’s new CEO, Barry McCarthy, was recently interviewed in the New York Times (Read the article here: https://www.nytimes.com/2022/02/19/business/dealbook/barry-mccarthy-interview-peloton.html). The authors asked Mr. McCarthy if he thought that everyone who needs a workout bike already had one. They questioned where else a company making stationary exercise bikes can go (…an ironic question for a bike product that literally can’t move). The Times wanted to know what ...
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Monday Morning Mood... Monogram Everything!! Linho is simply perfect for spring entertaining! Our easy care linen placemats, coasters and runners are even more exquisite when monogrammed… Made in Portugal of 100% pure linen with a light acrylic coating.
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Caring for the Linho Collection is quite easy. Simply wipe a spill clean with a damp cloth! It’s just that effortless, as the mats, coasters and runners are extremely stain resistant.
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#skyrosdesigns #linho #monogram...
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I think that Zola, an online provider of gift registries, may be harming local stores. Zola allows brides to pick things from any site, such as an indie store’s gift registry. Zola may then encourage the registrant to bypass that local store and use those gift funds with Zola. This is an issue because Zola has handled more than 650,000 registries, and its revenue is estimated to be $130m. Millions of dollars may have been diverted away from indie, brick-and-mortar stores to Zola&rsquo...
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