Most industry trends can be drawn on a napkin—or a 8.5” x 11” piece of paper. I’ve found that drawing operational structures leads to clarity and helps illuminate future trends.
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MEMBERSHIP SURGES 50% IN E-COMMERCE COMMUNITY Online Shopping Boom Drives Retail Industry to Team Up On Bridge
NEW YORK, NY, July 30, 2021 – Bridge, an e-commerce community, reported a record increase in membership as the pandemic continued to rattle the retail landscape. In the last 12 months, 275 retail stores joined Bridge, bringing the total membership to more than 826 stores—a 50% increase. ...
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Thanks to all those industry professionals that helped make Dallas so welcoming including Sonny Melder, Diana Duffy, Rich Ryan, Kerry Smith, Laura May, Andy Bjork, and Matt Hullfish.
PS-This truck display is inspiring: imagine it with an iMac where those candles are and it painted Bridge green ;)
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I’m excited to share a new, free service for our stores. Bridge is offering a wholesale ordering service where you can place wholesale orders via your Bridge account. More than 100 brands are participating.
Martin Garding, owner of Lawren's in Huntsville, shared this about Bridge's new wholesale service:
Bridge Wholesale is by far the easiest way to order from our suppliers. It cuts down on mistakes that could occur ordering through other channels. I like that the images and item ...
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Business leader Scott Galloway said this past week on his podcast Pivot that "complexity is a tax on the poor." I'd expand on that and posit that: complexity is a tax on indie businesses.
What if indie businesses could reduce the complexity and costs of running an online business? I believe we can. Bridge is reducing the costs of running an online business for more than a thousand businesses.
How do we reduce the 'tax'? Bridge often helps a retailer set up an online store ...
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Brands and retailers have been using the new Bridge Wholesale service for six months. The service helps businesses reduce errors and save time. Retailers shared these comments below about the service:
Best of Thymes, an indie store in Iowa, just closed (https://bestofthymes.bridgecatalog.com/news.cfm?id=20645). Hopefully, they’ll continue to operate online and keep using Bridge. Best of Thymes is part of an industry-wide series of closures that is affecting large and small retailers. Due to this, brands are increasing their efforts to go D2C. Brands justify this by saying that there are fewer stores to show their wares. While this is true, surely they are motivated by: 2x the margins. ...
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This month’s Tableware Today contains three advertisements that display the Bridge logo. The brands show the logo to encourage businesses reading the magazine to connect with them on the Bridge software platform. Bridge is the easiest solution for businesses to share products and sell more.
In each advertisement, the logo appears in the lower right.
We thank Vista Alegre, Bordallo Pinheiro, and Pampa Bay for helping Bridge help connect our industry.
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Amazon Prime, Grindr, and Instagram do not seem to have much in common with each other. But, a recent study by PCloud found that these apps are some of the biggest 'data burglars': they are downloading our data at an alarming rate.
Many brands and retailers in our industry promote Facebook, yet Facebook and its sister company Instagram are the leading thieves of personal data. It’s akin to them suggesting their friend sit next to a digital pick pocket.
A product starts in a factory. Then, the goal is get it through the sales funnel. What steps does it go through en route to the consumer? In the drawing shown, the dots represent steps along the way.
When a product travels through the Amazon arc, it skips many steps that are important for consumer safety, the lives of working people in the retail industry, and local communities. We realize its smile logo may actually be a visual representation of the safeguards and ...
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Today’s Times reports on the recovery of the wedding industry—a topic dear to our hearts since Bridge has helped 50k couples with their gift registries.
Reports suggest that 50% of purchases start on Amazon.com, and Amazon wants to keep it this way. Yet, businesses and merchants increasingly want to sell their products via their own DTC (direct to consumer) site, retailers' websites, Facebook, Instagram, and more. Due to this, Shopify, which powers many DTC and retailer websites, is a growing thorn in Amazon's dominance of retail. Shopify reportedly helps power more than 30% of online U.S. retail sales.
Bridge has created a new feature that helps sales reps stay up-to-date with wholesale orders. At the end of each day, at 5 pm EST, your Bridge will email you a summary of wholesale orders placed over the Bridge network. The email bundles together orders from different brands and inputs them into one email. If you would like to see an order's details, there is a link to each respective order.
You often do not need to take action on the orders as they were ...
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The WSJ covers how Amazon is growing its business at the cost of others.
Article highlights:
Amazon's leading selling points are endless selection and the lowest prices.
Amazon is so competitive that it often undertakes potentially unethical routes to grab more market share.
Amazon often takes a 30% commission on orders for third-party sellers. Due to this fee, many businesses prefer to receive orders on their own website which may be powered by Shopify (...or
Online sales grew 47.2% between Nov. 1 and Christmas Eve compared with the same period last year... Meanwhile, overall U.S. retail sales grew just 2.4%.
During the seven days leading up to Christmas Eve, store traffic fell 31.3% compared with last year.
This growth comes at some expense: selling online is generally less profitable than selling from stores.
Clothing was not a safe harbor: between Oct. 11 and Christmas Eve, sales of apparel fell 19.1%
Bridge was founded in the tableware and fine china industry, and one could say that china made Bridge. In this logo design, we take our origin story literally :)
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In this week's New Yorker magazine, Charles Duhigg explores how venture capitalists may be harming our businesses. The article shares that instead of the best company winning, the charismatic charlatan with the most venture capital backing may be winning. In WeWork's case, the company almost won by reaching its IPO. Yet, even bottomless buckets of money couldn't save the company from the economics of office sharing--and its wildcard CEO Adam Neumann.
We have a few businesses in our retail ...
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Barcodes, first introduced in the 1960s, have come to symbolize shopping. Bridge, which helps unite the retail industry and make shopping easier, sought to pay tribute to the mighty little barcode. We transformed our logo into a barcode-like tribute.
I didn't know that an early use for barcodes was: railroad cars. The barcode would convey the car's owner and contents. Learn more: https://en.wikipedia.org/wiki/Barcode