We're happy to see Vista Alegre, Bordallo Pinheiro, and Carmel Ceramica promote the Shop Local platform in Tableware Today's December/January 2024 issue.
In the advertisements, the brands displays our ShopLocal.org logo.
A brand shows the logo so that retailers know they can easily sell the products shown.
When a brand offers our Brand Syncing service, a retailer can instantly display the brand's entire product catalog online.
As the season of gratitude and togetherness arrives, we extend our warmest wishes to all our customers celebrating Thanksgiving. May your homes be filled with laughter, your tables overflow with abundance, and your hearts be warmed by cherished moments with family and friends.
Thank you for being a part of our journey. Your support and trust inspire us each day, and we are deeply grateful for your continued patronage. Wishing you a joyous and bountiful Thanksgiving filled with love, happiness...
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We have created beautiful bundles for our customers to shop this season. Offering all price points to help meet budgets when having to shop for your groups.
Custom gift bags are available. We have a Georgia bag and Holiday treats bag ready to go.
Ask about our pet parent gift sets which include our very own brand; The Stinky Pet Co.
We are also partnering with Local Grounds Coffee pairing cookies with coffee. These are in stock and ready to go.
You can determine the quality of a shopping platform by looking at reviews from customers who have used it. Below are excerpts from three reviews from shoppers who bought a gift using our software:
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"I wanted to take care of this online and the website was easy to navigate…always a plus!"
~ Jerri Ann Fitts in TX
Ms. Fitts made a purchase at The Ivy House, an indie retailer in Texas that has used our e-commerce software since 2015.
Nur Boutique, an indie store in California, signed up for a free account last week. The store used the Brand Syncing Service to send Sync requests to top brands.
Less than a week later, Nur Boutique is now synced with 4 brands: Bugatti Italy, Pampa Bay, Rosenthal, and Versace by Rosenthal.
By Syncing, the store has 3,326 products listed on its Online Store.
When customers visit the site, they also see a news page with posts shared by the store's synced brands.
Today’s The Wall St. Journal shares a funny story about the importance of displaying product dimensions in e-commerce.
This article shows the value of a brand. If the teakettle in the article shown had a Le Creuset logo, we’d know it was regular size. Tip: Look for trusted brands when shopping online.
The article doesn’t touch on this, but this dimensions problem also relates to POS systems. There is a trend among retailers to output their ...
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TikTok and Amazon are battling in the retail space. TikTok wants to be a retailer, and Amazon wants to be more of an influencer platform. These two share the same goal: get users to share a product link, recommend the product, and get a cut of the sale, shares The Wall St. Journal.
This article and these companies speak to the power of affiliate marketing. One of Amazon’s long-standing secret growth weapons has been affiliate commissions, and influencers are a well-known ...
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we are offering a freight cap promotion which is available through 13.31.2023. This promotion is in response to the number of emails and concerns from you, our front-line sales team and also our customers. We heard you and are happy to extend this offer to support a strong finish to 2023!
Please note - this promotion should be used for in stock product only, account must be in good standing, no other promotions may be applied.
Please reach out to your local sales rep or wholesale@...
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Discover with us the women and men behind Baccarat’s creations.
« From the moment I arrived at Baccarat, I was astounded by the glassmakers blowing into their rods, I wondered how they could shape pieces with such regularity! I have always wanted to work in design and project management, so Baccarat gives me the chance to combine these two facets daily! Beyond understanding the needs of our customers and the marketing department, I pay attention to every detail throughout the...
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How restaurants, hotels, and tableware brands are using loyalty programs--and what indie stores can learn from this.
October 11, 2023
Perk-y
I recently read about a new loyalty program and wondered what we could learn from it. The founder of Eater and Resy, Ben Leventhal, has started Blackbird, a loyalty program service designed for indie restaurants, reports The New York Times (Read the article). Using the Blackbird app, a diner receives a perk for eating at a restaurant. The retailer sets tiers for which the user qualifies for the perk. For example, a restaurant, Nat’s on Bank in New York City, gives tier 1 customers ...
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How to determine which collections are top sellers.
October 10, 2023
Your Shop Local Store has a new feature: we've made it easier to quickly identify best-selling collections.
A new green "Best Seller" banner indicates which collections are top sellers.
In the example shown, we see the Results page for a Beatriz Ball collection listed on The Ivy House's site. At the top of the page, we see the green "Best Seller" banner, signifying that the Vento collection is a top seller.
How online calendars can help retailers manage and save time.
October 4, 2023
One of the main problems that businesses have is efficient use of time. A retailer (or brand or sales rep) seeks on a daily basis to manage their time and optimize results. (I was reminded of this while reading a The Wall St. Journal article about time management for the family.) Businesses use a variety of tools to manage and save time, including email, texting, and Zoom.
Shop Local helps businesses in their quest to save time. We offer businesses a variety of services to help ...
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You can determine the quality of a shopping platform by looking at reviews from customers who have used it. Below are excerpts from three reviews from shoppers who bought a gift using our software:
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"Thanks for making shopping fast, simple and convenient!!! Your website is easy and very manageable!"
~ Sue Maners in MO
Ms. Maners made a purchase at Babcock Gifts, an indie retailer in Tennessee that has used our e-commerce software since 2016.
Babcock Gifts celebrates its 50th birthday in 2024. The bridal registry and gift shop opened in 1972 as a partnership that included interior design. In 1974, with the exit of one partner, the store focused on antiques, gifts, and bridal registry. Over the next 42 years, there would be growth into two stores before downsizing to one. In 2016, ownership changed and the store moved one block down, where it continues to be a destination for bridal registry and gift-giving. With the constant doom and...
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Brands may consider using Shopify for their online operations. It’s important to note that brands can’t do many things with Shopify. A key Shopify problem for a brand is that the brand has to have separate “stores” for retail and wholesale customers. The reason is that Shopify doesn’t know what to charge the customer because it doesn’t know if it’s a general public shopper (that pays retail) or a retailer (that pays the wholesale price). &...
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How to set price floors for each brand you sell to remain profitable and meet minimum reorder amounts.
September 26, 2023
Your Shop Local Store has a new feature: You can now adjust the price floors for your brands. The price floor feature helps your business avoid making a sale to a general public customer that is not profitable and/or that does not meet minimum reorder amounts from the brand.
Previously, all Syncing Brands had the same price floor level, and all non-Syncing Brands had the same price floor level. With this update, your store can update an individual price floor level for each brand you ...
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We recently conducted a study to review Google search results for wedding registry purchasing. In the results for 32 states in which we have clients, Shop Local stores ranked on page 1 of Google ahead of national chains and other registry services, which often have larger customer bases and bigger website budgets.
When conducting the search for "wedding registry [state name]", many Shop Local stores beat MyRegistry.com and Shopify apps, like Gift Reggie.
What the retail industry can learn from Google and Amazon teaming up on technology standards.
September 19, 2023
Google, Amazon, and an array of home appliance companies are teaming up to make it easier for you to dim your home’s lights and lock your front doors. They are adopting a standard called Matter that allows devices to communicate and work together, shares The Wall St. Journal. This allows a giant like Amazon, creator of Alexa devices and Ring doorbells, and Tuo, a small home device tech creator, to use the same platform yet keep their internal, proprietary code base. This standard is like a...
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Shop Local analyzed the websites for the top-20 selling brands in the tabletop and giftware industries. We assessed what discounts brands offer when one signs up for a newsletter.
Brand Study Findings:
Of the 20 brands, 5 (25%) offer a discount when one signs up for a newsletter.
For brands that offer a discount, the average discount is 15% off.
Some brands offer other promotions for signing up for a newsletter, including free shipping and a raffle entry.