Market buildings are looking down the barrel of a gun. To find out why, check out my article in this month's Tableware Today.
THE LAST WORD
CHART YOUR FUTURE BEFORE BIG TECH DOES
by JASON SOLAREK
Market buildings are starting to take digital seriously. Why, finally? Because Amazon is nipping at retailers’ heels? No. Because Zola is stealing indie stores’ registry business? No. Sadly, the main thing that’s brought markets up to speed has to do with their own dollars and ...
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Does Bridge help store owners live longer? For example, do we help Brooks Terry live longer? Store owner Susan Hoechner? The answer is yes, and I'll explain.
Bridge helps Susan and Brooks save months of time via the Smart Products service. This can be viewed as time saved--or more importantly: as an extension of their lives. As a reference, Scott Galloway, an NYU professor and media savant, recently made this insight regarding life-extending services:
"Walmart Delivery Unlimited: At $98/year,...
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November 14, 2019
November 14, 2019
How can you promote your store's gift registry?
Take some inspiration from The Flower Shop in Auburn, Alabama. The florists and gift shop sent their clients an attractive email announcing their Bridge Registry.
By using Bridge, The Flower Shop was able to quickly create an online store with a gift registry--and have it filled with 13,000 products. Their Bridge Store was instantly populated with 4,500 Herend products, 1,800 Vietri products, 400 Arte Italica products, and 300 Annieglass products. ...
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November 12, 2019
November 12, 2019
Amazon has opened an instant portal between our kids and Chinese goods that fail U.S. safety and environmental standards. Today's Wall St. Journal shares that Amazon is helping Chinese sellers upload a new item every 1/50th of a secondβresulting in a tsunami of questionable products flooding our homes.
Excessive lead in your kidβs dinner plate? A motorcycle helmet for your son that cracks easily? Get it on Amazon.
One may ask: how could a Chinese-speaking person be expected to know U.S. laws? ...
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Barneys will likely keep thousands of dollars belonging to brides, shares todayβs Times. The defunct retailer will keeps the bridesβ registry credits if they donβt redeem them by this Thursday.
This is also bad for the brands that were sold via Barneys' registries. For example, let's imagine Barneys sells Waterford. If a bride registered for a Waterford product, and that item was gifted by a family member, Waterford would expect that item to be bought by ...
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October 31, 2019
October 31, 2019
New Studio Vertu Marble Giftware At Glassworks!
A shipment of handmade marble coasters, hand printed on 4" x 4" tumbled Italian marble with corked back, have arrived. Made in the USA at Studio Vertu, thousands of images are available and reasonably priced custom images/artwork are also obtainable. Stop in at either Glassworks location to see the array of choices in stock or place a custom order.
From which store would you shop, the one offering free 2-day shipping or the one charging $105 for standard delivery?
The first one, of course. Which leads us to the rules your store needs to follow:
Rule #1: Do NOT seek to break even on shipping Rule #2: Seek to LOSE money on shipping!
Most retailers share with me their fear about losing money on shipping. What ends up happening? They end up losing: the entire sale. What about that $1,000 Herend order? The store is less likely to get it because it'...
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So thrilled to be apart of the VIP Bowling Green, October Issue, Women in Business article! Hated to miss the group photo but was there in spirit! -Susan
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September 30, 2019
September 30, 2019
Exciting News!
COSTA NOVA AND CASAFINA ANNOUNCE A NEW SHOWROOM AT 41 MADISON AVENUE IN NEW YORK CITY The renowned Portuguese tableware brands COSTA NOVA and CASAFINA announce a new showroom at 41 MADISON AVENUE in New York City. Situated in the heart of the Flatiron District, the building welcomes tabletop professionals and chefs from around the globe to preview new offerings from the industryβs finest brands. The new space will display collections from both brands with an emphasis on the ...
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September 27, 2019
September 27, 2019
New MAGNOLIA Fabrics!! No reason to drive to find fabric, we have thousands!
Accompanying the main line of Medusa Rhapsody are vibrant giftware pieces in red and blue!
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September 26, 2019
September 26, 2019
La Scala del Palazzo dinnerware adds a very Italian & very Versace touch to your home decor. Available in vibrant green and pink.
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September 19, 2019
September 19, 2019
Happy National Hug Your Boss Day! We thank you, Susan, for being our fearless leader and supporting us through all we do! ??
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Thursday, Sept. 19, 2019
Thursday, Sept. 19, 2019
Location: Shadyside: 5406 Walnut St. Pittsburgh, PA 15232 and Squirrel Hill: 5873 Forbes Ave. Pittsburgh, PA 15217
Simone Perele Trunk Show At Cheeks Thursday, Sept. 19th!
Back by popular demand, a Simone Perele representative will be at Cheeks from 10-1 in Shadyside and 2-5 in Squirrel Hill on September 19th. Stop at the stores to get a professional bra fitting and see new Fall, Holiday, and Spring Preview lingerie. Buyers will receive a gift with purchase, a Bamboo Tea Cup, an adorable reusable to-go cup (a $30 value).
How do you compete with Amazon on its own turf? Seattle-based retailer Timothy De Clue promotes its website offering thousands of products. The store displays its Bridge decal on its front door: "Shop 1,000's of Gifts Online."
Need a decal? Just ask us. We'll mail you a 'Shop 1,000's' decal for free.
In a region known for its grapes, Susan and Brian Friguliette, bravely decided to give us beans, coffee beans that is. Their love story blossomed into living their dream and their passion for coffee. We have been selling Keuka Lake Coffee for 13 years. Over this time itβs become our top coffee brand. Customers love that they are they a local roaster but, the diverse selection of roasts and flavors has kept Keuka Lake Coffee fans coming back for refills. We asked Susan and Brian to share how ...
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September 5, 2019
September 5, 2019
Enjoy 20% off select Vietri products as part of our Holiday pre-sale (Old St. Nick, Ornaments, Perla Natale, and Ucello Rosso). Discount to be applied at checkout, no promo code necessary.
GET YOUR ITEMS PERSONALIZED BY VIETRI FOUNDER, SUSAN GRAVELY. At checkout, add what you would like personalized on your products by Susan herself in the "Custom Message" field.