I have a friend who recently took a job with a respected women’s clothing retailer after 13 years of retirement. My friend, Leslie, a former school teacher, wanted to be of use and knew that retail was a great opportunity for seniors. She was all bright-eyed and bushy-tailed her first week. She loved that the manager asked her to try on clothes she liked and then suggested outfits that would look good on her. Leslie even purchased a few of those suggestions, couture she never would have ...
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With this woven kitchen storage, you can easily host friends and family for a holiday celebration while adding festive centerpieces for a special dinner. The time of year is right for family get-togethers, and this 4-compartment holder can be a fun way to show off your dinnerware and other kitchen essentials.
How restaurants, hotels, and tableware brands are using loyalty programs--and what indie stores can learn from this.
October 11, 2023
Perk-y
I recently read about a new loyalty program and wondered what we could learn from it. The founder of Eater and Resy, Ben Leventhal, has started Blackbird, a loyalty program service designed for indie restaurants, reports The New York Times (Read the article). Using the Blackbird app, a diner receives a perk for eating at a restaurant. The retailer sets tiers for which the user qualifies for the perk. For example, a restaurant, Nat’s on Bank in New York City, gives tier 1 customers ...
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I see this situation all over the city. Amazon shipping companies are “warehousing” our public space. They put up cones and are permanently setup and conducting business. They use public space for private commercial use.
They’re like a pop-up store in a public parking spot. But unlike a physical store that is in a private building and pays commercial storefront taxes, these trucks don’t pay those retailer taxes. (Each year businesses in lower ...
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How online calendars can help retailers manage and save time.
October 4, 2023
One of the main problems that businesses have is efficient use of time. A retailer (or brand or sales rep) seeks on a daily basis to manage their time and optimize results. (I was reminded of this while reading a The Wall St. Journal article about time management for the family.) Businesses use a variety of tools to manage and save time, including email, texting, and Zoom.
Shop Local helps businesses in their quest to save time. We offer businesses a variety of services to help ...
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I got to thinking about the generational make-up of today's workforce when I realized all the folks I interviewed in the current issue are well-experienced, older workers with decades of expertise and know-how, who are still creating and innovating with alacrity. (Yours truly included.)
There was a time when you entered the labor force, worked until a certain age, and retired. Now, more and more people are working into their golden years, a trend that's expected to continue fueled by aging ...
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What universal standards can teach us about simplicity regarding e-commerce platforms.
September 25, 2023
When Apple launched its new iPhones this month, one of its most noteworthy updates was replacing its Lightning charging cable with a USB-C. This was not a voluntary move or extension of Steve Jobs’s love of simplicity. Apple changed it because the European Union required them to, according to Ben Cohen in The Wall St. Journal. Now, just about every mobile phone in the world (forget just little ol’ Europe) will have one charging solution (USB-C).
A retail client recently decided they'd like to delete some past wedding registries to "save money." This raises the question, "Does deleting old registries save money?" We assessed the question and found that deleting old registries likely doesn’t save a retailer money. The reason is that it costs more to replicate our automated marketing efforts with more costly manual efforts.
I chuckled when I was asked to author this column, as I have been known to have the last word from time to time. As I prepare to leave the industry that has given me so much (I eagerly accepted the opportunity to work in the gift and home area in 1986), I can vividly recall the excitement I felt when I first entered the creative space that we get to live and work in every day. I have been exposed to scores of creative people; I met and worked with artists and buyers who were inspired and ...
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EMON MAASHO, CEO AND PRESIDENT OF ORREFORS, NORTH AMERICA, is representative of the exciting trajectory in this 125-year operation. The über-exec joined the New Wave Group in 2013, a time when Orrefors and Kosta Boda (OKB) were underperforming assets in the portfolio. "Our crystal brands are national treasures and a part of Swedish history," Maasho affirms. And he wanted a front row seat in their revitalization. Maasho was placed in charge of the new hotel and restaurant division ...
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What Threads can teach us about leveraging our existing network when launching a new service.
July 22, 2023
Threads, a new Twitter-like service from Meta, the owner of Instagram, launched this month and almost immediately attracted 40m active daily users. The service’s growth has since stalled and now has just over 10m daily users, but that is still commendable. The Wall Street Journal shared that this impressive launch was largely possible because Meta used its built-in network of one billion Instagram users. This user base helped it overcome the “cold start” problem of acquiring ...
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Nice to see this sign at an indie store, The Art of Simple, in Seaside, Florida.
“You may not know this, but if you shop with Amazon.com, you are not supporting small local businesses. If you want Amazon to be the world’s only retailer, keep shopping online at Amazon.com.
If you enjoy shopping in our store, buy from us. We appreciate your support. Thank you.”
If I were asked, I’d recommend these tweaks to this:
How we can acquire new prospects by leveraging our existing network of customers.
June 2, 2023
In Andrew Chen’s book The Cold Start Problem, he breaks the network effect into three parts: engagement, acquisition, and economize. At Shop Local, we rely on the network effect and its three parts. I feel that we’re succeeding in terms of engagement but need improvement in acquisition.
Engagement
We use the 64,000 products in our Syncing service to engage 1,200 our retail clients. We email them new intros, price updates, archived items for these synced products. Once they ...
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Susan Gravely – alongside her sister, Frances, and mother, Lee – founded VIETRI 40 years ago after a serendipitous vacation where they discovered the charms of Italian ceramics. Gravely’s new book, Italy on a Plate, equal parts travelogue/cookbook/memoir, is a culinary delight celebrating four decades of bringing the best of Italy’s tableware to an adoring fan base.
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You and I go back almost to the start of VIETRI in 1983. [Editor&rsquo...
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How big data, filters, and search engines can help us create a better experience for our members.
May 26, 2023
Apple announced last month that it's launching a new classical music app. What’s novel about the Apple Music Classical app is how it lets music fans more easily search thousands of variations of the same song. For example, let’s say you want to find a Johann Sebastian Bach song. Over the past 300 years, many musicians have done ‘covers’ of his works, and there are variations by conductor, music, year, etc., thereby producing thousands of variations. Existing software ...
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Your physical store can be a great asset in this ‘Age of Amazon’—just ask Warby Parker.
Details:
- Warby Parker has 200 stores in the U.S. and Canada.
- Retailers report that online advertising costs have increased 15%-20% in the last two years, making physical stores more attractive.
- Brands report that in-store shoppers buy more per purchase.
I believe the The Wall Journal should have noted a caveat about using Warby Parker as a poster child ...
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We fix computers that are Acer, Asus, Dell, Alienware, HP, Lenovo, Thinkpad, Sony, Toshiba and many more types. Computers that are PC desktops or laptops. The King Electronics & Computer Repair has worked on every type of PC brand to date.
Find us for the best computer repair OK can offer you. Within Oklahoma, computer repairs are done on-site within our office, or at your home / business.
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Happy World Party Day!! We can't think of a better way to celebrate any occasion than sipping some bubbly out of these beautiful mouth blown flutes from our Eternity glass collection. The Eternity Hurricane makes a great addition as a wine chiller!!
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