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October 19, 2007
October 19, 2007
This article from Advertising Age offers us a sigh to relief: we don't have to build AJAX-infused websites, we just have to send out e-mails. We can all do that.
Article - click here
Excerpt:
A Single-Platform Player Surviving in a Multiplatform World
Pilot Group Is Eschewing Web 2.0 Trends and Focusing on Its Stable of E-mail Newsletters -- Can That Model Last?
By Abbey Klaassen
Published: September 03, 2007
NEW YORK (AdAge.com) -- One...
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