A customer emailed one of our client's this morning. The customer sent the email to praise the store's marketing effort. That marketing effort was designed and is managed by: Bridge. It required no effort by the store.
How the marketing works:
A customer buys a registry gift for a couple.
Approximately a year later, the Bridge software emails the customer on the couple's wedding anniversary. The email reminds the customers that it is the couple's anniversary.  
You can now add special, unique pricing to items on a gift registry. For example, you can use this feature when an item can be monogrammed and you need to charge more for it. You can use this feature if a registry gift comes as a set but the item on your site only shows pricing for a single item. You can double the price using this feature and add a comment to the item saying it the gift includes two of the items.
Add special pricing to an item:
1. Login to your Bridge.
2. Roll over Gift ...
Read More
May 15, 2019
May 15, 2019
Newlyweds have to learn how to cook somehow… Which is why cookbooks are great bridal registry gifts. We have a variety at the shop (and many other books for the bookworm in your life).
View Post
February 2, 2019
February 2, 2019
We have some great options for our Bridal Registry. ❤️
View Post
January 31, 2019
January 31, 2019
Wedding registry gifts are starting to include: Venmo. That's right, guests are starting to simply Venmo their 'gifts' to newlyweds, reports today's New York Post.
While at first glance this bypasses traditional gift giving routes like a store's gift registry, there is a silver lining. Your store can accept Venmo. Encourage brides to buy goods from you via Venmo. This adds a step, but the bride getting a nice gift (and the money getting to your store) is all that counts.
Amy Stavis in Tableware Today shares that 47% of New Jersey Millennials live with their parents, and nationally 74% aren’t married. This translates into a smaller gift registry market than 40 or 20 years ago.
With that said, Crate &Barrel, Target, and Zola are selling millions of registry gifts. Why shouldn’t your store? The gift registry market is easy pickings for stores that sell cups and plates. You already have the stock and offering the service costs almost nothing. And it’s a service ...
Read More
Your Bridge has a new feature to help you compete. Your Bridge site now offers a $10 in-store gift card for registering at your store. Why are we offering this? Zola is offering brides up to $50 to start a registry. Williams-Sonoma and Crate & Barrel are offering 10% off everything for 6 months. In order to help you stay competitive, we're offering a sign up bonus, too.
Program details:
1. On your gift registry home page and start a new registry page, there is a now a banner appearing ...
Read More
September 28, 2017
September 28, 2017
Did you know that customers can purchase a registry gift and a non-registry item (for the purchaser) at the same time?
For example, let's imagine that Sarah is getting married. Her mom goes on to Sarah's registry. Sarah's mom buys one Rogaska item for her daughter and one Reed & Barton pitcher for herself. Sarah's mom will check out with both items.
When you view the receipt in your Orders area, you'll see two items have been purchased by Sarah's mom. You should look at this text: "Registry order: ...
Read More
August 16, 2017
August 16, 2017
The checklist for our optional Bridal Registry Gift Card Program. You can get up to $100 in Gift Cards by completing the steps below ($50) and then referring another couple who completes the steps (another $50 for you and $50 for them). Via our website, we do both self-serve registries and custom registries (we coordinate the registry & add items that you pick, then maintain it).
View Post
June 6, 2017
June 6, 2017
Thank you to all our Bride and Groom Couples that registered with our Bridal Registry !!
View Post
April 22, 2017
April 22, 2017
It has been a weekend of trying to make each and every customer and bride to be happy even when we have to build a box or two to fit your statement gift for the party! We aim to please so that is why we will be Open tomorrow Sunday 1 to 5. We appreciate your business
View Post
April 11, 2017
April 11, 2017
Making someone very happy today is what it is all about
View Post