Really hate a credit card brand? Do what Kroger did: just stop accepting it. Visa, along with AmEx, keeps raising its fees on merchants almost every month and claims to promote “customer choice.” That’s like promoting rioting in the name of looter choice. It’s not fair to keep giving out mileage and points cards and keep raising the fees on retailers.
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May 21, 2018
May 21, 2018
Why use Bridge?
1. Easily show pictures online for all the items that you sell. Bridge has 60,000 pictures.
2. Help your brides and their families. Over 20,000 brides have used Bridge's software. It's easy to use and full of features. Since the software has 1,000s of pictures, the brides are happy family and friends can see the items they'd like.
3. Beat Amazon. Since Bridge has 60,000 items pre-loaded, your store can offer greater selection than Amazon.
4. Increase your Google ranking. Bridge’s ...
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April 9, 2018
April 9, 2018
In the book The Four, the author Scott Galloway praises companies that reduce the 'friction' of completing an action. For example, Uber makes ordering a taxi easier. In the case of Amazon (which I often rail against), he noted it makes online shopping easier.
Which leads to the questions: what is Bridge making easier? What 'friction' is it removing for users?
Bridge reduces the pain points for a retail business in these areas: + Adding products to its website. + Adding news to its website. + ...
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March 22, 2018
March 22, 2018
Today’s WSJ interviews Crate & Barrel CEO Neela Montgomery. Interesting points: - 50% of media budget spent on digital. - 47% of its furniture sales are online. - 95% of products it sells are private label. - It doesn’t plan to sell on amazon.com. - It’s working to speed up shipping times.
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February 24, 2018
February 24, 2018
The ornate details and vibrant hues of Regalia add immediate style points to your weekend sips
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February 4, 2018
February 4, 2018
It's game day. Keep it classy with these timeless, elegant pieces from the Thomas O'Brien barware collection from Reed & Barton. Crafted from crystal, you're sure to score points with friends and family!
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January 17, 2018
January 17, 2018
Are you offering shoppers a “frictionless” experience? Today’s Times covers the National Retail Federation expo. Consumers are now in control vs just looking at a shelf.
More stores will stock less and become more of a showroom. And that’s ironic because previously one would pejoratively refer to browsing in a store and shopping elsewhere as “showrooming.” Now, the stores may actually embrace that idea as long as they can get the customer to buy from it. Buy in store. We’ll ship you the goods—...
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December 18, 2017
December 18, 2017
Great gift selections for everyone on your list... we can box or wrap while you wait... All price points, all sizes and shapes. Make Rickey Heroman's your one stop shopping
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December 15, 2017
December 15, 2017
Pantone has introduced their 2018 color of the year. Tell us what you think? Pantone's description: A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.
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September 27, 2017
September 27, 2017
What are 3 things that you can do to improve your website? Check out Alex Milstein's tips below.
You may see a familiar name in the article: Alex quoted a few of my tips on e-commerce.
Excerpt from article:
3. Be different. The problem isn't that all furniture website look the same, it's that they are all offering the same content as everyone else. Jason Solarek, CEO of Bridge, a website solutions company...
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July 17, 2017
July 17, 2017
Hint hint: Share this on your Facebook Page
From The Knot: How to Write Wedding Vendor Reviews
It's easy to decide to write wedding vendor reviews (and we hope you do!), but when it comes to actually doing it, you might need a little motivation and guidance. But we promise, it's not as hard as you think. A good strategy is to set a reasonable goal for yourself. Maybe try to accomplish two or three a night, or take a few days to crank them all out. Whatever your game plan, follow these five ...
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May 30, 2017
May 30, 2017
June June19, Monday, 6:00 p.m. Smokin Ribs Eric Haralson , $48.00 Light the girll and get ready for summer. On the menu: Smoked salmon with capers and onion on toast points; Loin-back (baby back) ribs smoked over cherry wood; Variety of BBQ sauces for tasting; Sea-water potatoes with mustard caviar; Maple-bourbon glazed Brussels sprouts and Crème Brulee for dessert.
At some point along every wine drinker’s arc of discovery, the time comes to invest in a set of glasses.
Choosing the right one may seem complicated, confusing and occasionally overwhelming. The process can be fraught with anxiety, as many different glass styles are available, and points of view clash on what is proper and necessary.
Did you know that Chinese New Year is next Saturday? We also noticed that many of you, while searching for our products, want to know more about how porcelain is made. The story about fine China porcelain will, therefore, make a perfect match. Enjoy it.
Porcelain and other types of ceramics are such an integral part of our everyday life that it is not something we notice. This was not always the case. Porcelain was once the rarest of materials in the 16th, 17th and 18th centuries so that only ...
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December 20, 2016
December 20, 2016
“Greenery” is Pantone’s Color of the Year for 2017. (It’s also known as Pantone 15-0343.) Did anyone notice it is surprisingly close to the color of the Bridge logo? :) What are the green pieces you are going to see in your store come 2017?
Your preferred customer program, POS or even just your intuition should make it possible to identify those individuals who mean the most to your business. It pays to give VIP treatment to these “regulars” whose loyalty is key to your success.
1) It seems like a simple thing, but greeting them by name is an easy way to make them feel ...
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January 25, 2016
January 25, 2016
The item of the day are these lovely heart lockets. Available in different styles and price points to suit your taste and budget.
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August 31, 2015
August 31, 2015
Brochure websites vs. E-commerce websites Squarespace & Wordpress vs. Bridge & Shopify
Carol Schroeder, a store owner who pens a nice blog about retail, reviews website design services in her post this week. Carol mostly covers 'brochure style' website design tools. Brochure sites are characterized by attractive pictures and often a lack of functionality. My hope here is to stress how different brochure websites are from online stores. It's also to share my view that brochure sites are good for ...
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January 15, 2015
January 15, 2015
Home World Business shares some insights from an IBM shopping survey:
+ 60% of surveyed consumers said it is important for them to be able to find out if an item is in stock before going to the store.
+ 46% of consumers said it's important that retail employees use mobile devices to fix an out of stock issue, up six points from last year.
+ 48% percent of shoppers value initiating a personalized communication with a retailer when they are online.
Home World adds: "Additionally, the study found that ...
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January 15, 2014
January 15, 2014
Press Release: Royal Crown Derby Appoints New Sales & Marketing Director