How to view key performance statistics to determine how Shop Local is helping your business.
September 11, 2023
Your Shop Local Store has a new feature: We've added a new Performance Statistics page to your account. This page makes it easier to access your account's stats.
Previously, this page was titled "How Shop Local is Helping My Business?" Now, the page is titled "My Account's Performance Statistics."
For Retailers, the stats displayed on the Performance Statistics page include:
How premium plan tiers help businesses sell more and increase margins.
September 7, 2023
Dating apps are launching higher-priced premium tiers, according to last week’s The Wall St. Journal. Hinge offers a new $50/month plan, and Tinder is launching a $500/month plan. The League already offers a $1,000 plan. These pricey plans take the sting out of Bumble’s $60/month plan.
Why are companies offering such plans? Because even if Tinder only gets 10% of users, that's millions. Plus, the profit and margins are likely higher for customers using these plans. A normal ...
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We are pleased to announce Anton Studio Designs' products are ready for Syncing.
Anton Studio Designs joins our network of 115+ premium brands that Sync products with 1,300+ fine indie stores.
Established in London in 2012, Anton Studio Designs aims to provide design conscious customers with stemware and glassware that reflects their own personal flair. They are a sophisticated brand whose products will transform any table setting into an unforgettable experience.&...
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We're happy to share that we've reached a new milestone: more than 1,300 indie retailers use our Online Store. As a reference, in 2015 just 100 stores used the platform.
Thank you to all our retailers and brand partners for making this growth and success possible.
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Hello September. Here`s a look at an organic modern style serving tray with a balanced mix of handwoven natural vines topped with smooth transparent glass. Its elegant exotic touch sets the tone for a relaxed cocktail hour grazing and the rest of the evening to remember.
CALAISIO
natural elegance, extraordinary durability
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Amazon's $25 free shipping minimum is being hiked up to $35.
In an attempt to better manage operational costs, Amazon has decided to raise its minimum order threshold by 33.33%. Non-Prime members will now need to spend more to qualify for the company's popular free shipping promotion. A likely goal of the company is to force more consumers to purchase the annual Prime membership costing consumers an additional $139 to bypass this higher threshold.
We are pleased to announce Villeroy & Boch products are ready for Syncing.
Villeroy & Boch joins our network of 115+ premium brands that Sync products with 1,300+ fine indie stores.
Since its founding in 1748, Villeroy & Boch has grown into a leading, global, lifestyle brand offering dinnerware, drinkware, flatware, and home decor. They continue to leave lasting impressions all over the world with their fine products that include popular ...
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How partnerships can be used as a marketing tool to elevate a company's brand and reputation by associating with quality partners.
August 7, 2023
I’m at Sweetgreen, a salad-focused restaurant, and I spotted this sticker on the preparation window. Sweetgreen is promoting Sullivan Street Bakery. Why would it dare do that? I believe it’s because it benefits Sweetgreen: people use a brand’s name to quickly deduce information, such as quality and value. People know that Sullivan Street Bakery is good. And, even if they don’t know it, they know that a bakery provided it and that it’s not from some stale loaf....
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We're pleased to share that Ricci is joining the Brand Syncing service.
Ricci Argentieri, also known as Ricci Silversmiths, is famous for their flatware and giftware produced in sterling silver, silverplate, goldplate and stainless steel. Ricci is joining in order to support its independent retailers.
Since its founding in 1840, Ricci has grown to become one of the most respected and renowned silversmiths in all of Europe.
We expect Ricci products to be ready for ...
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What Threads can teach us about leveraging our existing network when launching a new service.
July 22, 2023
Threads, a new Twitter-like service from Meta, the owner of Instagram, launched this month and almost immediately attracted 40m active daily users. The service’s growth has since stalled and now has just over 10m daily users, but that is still commendable. The Wall Street Journal shared that this impressive launch was largely possible because Meta used its built-in network of one billion Instagram users. This user base helped it overcome the “cold start” problem of acquiring ...
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On Thursday morning we helped our brands and retailers see how the platform operates first-hand. We helped retailers sign up and Sync with member brands.
A special thank you to Jonathan Pearson (Kitchen 2 Table), Brooks Terry (Babcock Gifts), Neil Peters (Carmel Ceramica), Sonny Melder, Greg Candler (Cuisinart), our friends at Sara & Beth Gifts, Inside Irwin’s, and Vineyard’s Gifts, and many others βΊοΈ
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Shop Local analyzed the websites for the top-40 selling brands in the tabletop and giftware industry. We assessed what promotions and discounts, such free shipping, brands offer. Shop Local did this because a product's price, which is impacted by discounts, is often the leading factor when shopping online. 70% of the brands surveyed by Shop Local offer free shipping.
Your Shop Local Store has an updated feature: You can now more easily manage who subscribes to emails, including the customer service, sales, and product & data manager emails. You can now more quickly view, add, and remove subscribers.
Previously, one would see all subscribers’ emails in one field, with emails separated by a comma. To add a subscriber, one had to type the team member's email into this field. With this update, all of the subscribers appear in a vertical ...
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