Barcodes, first introduced in the 1960s, have come to symbolize shopping. Bridge, which helps unite the retail industry and make shopping easier, sought to pay tribute to the mighty little barcode. We transformed our logo into a barcode-like tribute.
I didn't know that an early use for barcodes was: railroad cars. The barcode would convey the car's owner and contents. Learn more: https://en.wikipedia.org/wiki/Barcode
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