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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

212 Results:

June 16, 2022 Nice to see a major brand like Lego building a factory in the U.S.A.
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Nice to see a major brand like Lego building a factory in the U.S.A.
June 16, 2022
Today's Wall St. Journal shares Lego is building a factory in Virginia. Article highlights: 
  • Lego has 100 stores in the US. 
  • Lego closed its Connecticut factory in 2006, and moved a lot of production to Mexico.
https://www.wsj.com/articles/lego-to-spend-1-billion-on-new-u-s-factory-11655307229 View Post
May 4, 2022 WSJ: Facebook faceplants with e-commerce
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WSJ: Facebook faceplants with e-commerce
May 4, 2022
Today’s Wall St. Journal shares show retailers are frustrated by Facebook’s e-commerce offering. 

Sellers complain it misses many basic features, including offering an item in different colors or sizes (what Bridge calls a “multi-SKU item”).   One can’t control where the item is sold—apparently, a seller may have to ship to the Maldives. Some sellers said it’s too complicated to manage the service.  What if they need help? There&...
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April 30, 2022 WSJ: Bridge Client Messermeister
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WSJ: Bridge Client Messermeister
April 30, 2022
Happy to see our client and Product Syncing partner Messermeister in this weekend’s Wall St. Journal.  View Post
April 12, 2022 Moat-us Operandi 🏰
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Moat-us Operandi 🏰
April 12, 2022
When I flew home yesterday from Charleston, while most people were seeking relief from their sunburns and reminiscing about their vacations, I was delving into The Wall St. Journal’s profile on Tracy Britt Cool, an ex- Berkshire Hathaway star.  Mrs. Cool’s new company Kanbrick invests in businesses with $10m - $50m in revenue.  What does Mrs. Cool look for when investing in a company? People and moats. 

At Bridge, we’re reading Jim Collins’ Beyond ...
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March 28, 2022 Globalization's Effects on Hiring and Shopping Local 🖼
Globalization's Effects on Hiring and Shopping Local 🖼
March 28, 2022
Some people like to sit on the sofa and eat Ben & Jerry’s ice cream. I roll my eyes at this because I’m very different: I like to read the Wall St. Journal’s Christopher Mims …while eating an entire pint of Ben & Jerry’s on the sofa. This past weekend, Mr. Mims suggested companies may be reassessing where they source products, some even considering more domestic production. The motivation for this started a few years ago with the U.S.-China trade war, ...
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March 22, 2022 Hospitality 🍽
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Hospitality 🍽
March 22, 2022
Jeff Lawson, CEO of Twilio, a software company valued at $28 billion, was recently interviewed in the Wall St. Journal. When he shared who his advisors are, I was surprised to see Danny Meyer, the restaurant kingpin who owns Shake Shack (another publicly-traded company).  Mr. Lawson read Mr. Meyer’s book “Setting the Table” and was impressed to learn about the difference between service and hospitality. Service is the delivery of the technical aspects of ...
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February 5, 2022 WSJ: Retailers move faster to update shelf prices
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WSJ: Retailers move faster to update shelf prices
February 5, 2022
Today’s Wall St. Journal reports on the need by retailers to quickly update prices due to inflationary pressures.  We agree: Bridge has been offering an instant price update service to retailers for their websites for 14 years. On a daily basis, our Product Syncing service helps Kate Spade, Baccarat, Le Creuset, and 100 premium brands update prices for 60,000 products on 930 stores’ websites.  

Read the full WSJ article: 
https://www.wsj.com/amp/articles/shoppers-...
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January 23, 2022 Jason Gets Put Under the Microscope 🔬
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Jason Gets Put Under the Microscope 🔬
January 23, 2022
Jim Collins, in his book BE 2.0, explains how purpose and mission are important to companies. To help explain this, he uses the metaphor of crossing a mountain range and seeing a star on the horizon. Your purpose is to reach the spot on the horizon below the star. The current mission is climbing up the mountain you’re on. The next mission is climbing up the next mountain and so forth in order to get closer to the spot on the horizon. You will have many missions, and may never ...
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December 5, 2021 10 Ways to Increase Followers--and Sales
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10 Ways to Increase Followers--and Sales
December 5, 2021
Dale Hrabi of the Wall St. Journal gives readers 10 steps they can take to boost their online followers. We recommend trying these suggestions on Bridge, Instagram, and your other social media platforms. In particular, I liked these suggestions:

1. Post every day.
2. When posting, end the post with a question. 
3. Respond to every review and comment.
4. Post selfies.

What is one of your business' most popular posts on social media? And, why do think it resonated so much?
...
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September 5, 2021 Human Sell-cology
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Human Sell-cology
September 5, 2021
We work tirelessly to help our customers.  A good spot to see this is on our sale site’s pricing page, which lists 60+ features that clients receive—often for free. (Sometimes I think that we’re philanthropists. Twenty-five percent of retail clients pay nothing each month.) Each feature is one that we’ve labored over.  

But, ironically, our hard work may get overlooked and under-appreciated if key psychological insights are overlooked by me. In his book ...
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August 30, 2021 Fighting Inflation
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Fighting Inflation
August 30, 2021
The Wall St. Journal shares that prices are rising on many products and retailers are turning to software to help them cope.

Bridge helps more than 800 stores fight the downsides of inflation. Our Smart Products service allows brands to instantly raise prices for their products on a retailers' Bridge Store--thereby helping the retailer limit loses.  In contrast, stores that do not use Bridge are much less likely to raise prices on time and therefore more likely to lose money on an order....
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July 8, 2021 It is a New Day in China World!
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It is a New Day in China World!
July 8, 2021
Hurray for Grandma’s China! They are hot and selling briskly once again.
“There was a long time when no one wanted to inherit Grandma’s prized wedding china, so valued she only busted them out for special occasions. Potential heirs dreaded the bequest thinking them fussy.” said Rebecca Malinsky of the Wall Street Journal. We agree with her.

But some new thinking has arrived recently, as people, especially young ones, are taking another look.
And they are thinking ...
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March 3, 2021 Indie Stores to Become More Like 'Indie Mini' Warehouses?
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Indie Stores to Become More Like 'Indie Mini' Warehouses?
March 3, 2021
Arnold Schwarzenegger, Future Bridge Spokesperson?

Today's Wall St. Journal shares that Target stores saw a 20% increase in revenue--more than the chain had seen in the last 11 years combined. How did it do it? Target converted many of its physical stores into 'mini-warehouses,' where they can ship goods or have customers do curbside pick up.

What does this mean for indie stores?  Stores will have to become more efficient in receiving online orders, which make up 40% of retail these ...
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November 30, 2020 Wall Street Journal: In-Store traffic drops by 50%
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Wall Street Journal: In-Store traffic drops by 50%
November 30, 2020
Black Friday foot traffic was half what it was last year, reports the WSJ. Meanwhile, online shopping was up 22%. 

Read the full article:
https://www.wsj.com/articles/black-friday-was-a-bust-for-many-stores-better-for-online-11606676355 View Post
September 4, 2020 ‘Boring is the New Oil: Why the Tedious and Mundane Outpace Innovation’
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‘Boring is the New Oil: Why the Tedious and Mundane Outpace Innovation’
September 4, 2020
Today’s Times shares how Amazon sends out plenty of press releases announcing innovative services but actually invests the vast majority of its resources into very old-fashioned techniques. 

I believe the business world often gives too much attention to innovation. I imagine this is due to many business people consuming news, books, and other media that laud innovation. I believe the reason these outlets overpromote innovation that one can’t sell a book promising: boring. &...
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May 23, 2020 Lenox in the Wall Street Journal
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Lenox in the Wall Street Journal
May 23, 2020
Marchesa for Lenox gets a shout-out in this weekend’s Wall Street Journal.  The article shares show homebound people are treating themselves by using fine china more frequently.  

Lenox will soon join the Smart Brand program.  View Post
May 15, 2020 Success Story: Material Possessions
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Success Story: Material Possessions
May 15, 2020
Material Possessions, a gift shop in Illinois, needed a quick solution to boost its online presence. With Amazon and Covid-19 nipping at indie stores' heels, stores need to quickly boost their online offering.

In just 24 hours, Material Possessions opened a Bridge account and is currently offering 15,000+ products for sale.  The retailer can sell these products directly from its Bridge Store--or it can export the products and import them into its parent website (https://...
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April 25, 2020 Niche Social Networks
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Niche Social Networks
April 25, 2020
Today’s Wall Street Journal surveys niche social networks like Strava for fitness, BakeSpace for cooking, and Rate Your Music for music.

To this list I’d add: Bridge. Bridge is a niche social-media network serving the retail community. We connect thousands of businesses including brands, retailers, sales reps, publications, and trade groups. 

The article shares people last year spent 57 billion hours on social networking and messaging apps via Android devices.  

...
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April 12, 2020 Wall St. Journal: Smaller Companies Face Higher Card Fees
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Wall St. Journal: Smaller Companies Face Higher Card Fees
April 12, 2020
Visa and Mastercard are most likely raising their fees on your business, shares the Wall St. Journal.  The amount of fees collected from credit cards has doubled since 2012. In the article, one retailer shares that it paid almost $400,000 in credit card fees.
  View Post
March 1, 2020 Amazon and Cigarette Vending Machines
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Amazon and Cigarette Vending Machines
March 1, 2020
News outlets like the Wall St. Journal have shared that Amazon is full of fake products, counterfeits, and listings with exaggerated prices. In today’s WSJ, Amazon shares it removed 1 million fake health products related to the Coronavirus. Amazon’s action supports the accusations that Amazon often fails when it comes to policing its marketplace. It’s rare ‘action’ is actually a sign of larger ‘inaction.’  While these Coronavirus products may have ...
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Press: Shop Local & Bridge in the News
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Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
March 2024

Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
March 2024

Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
March 2024

Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
March 2024

Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
February 2024

Shop Local Retailers Rank on Page 1 of Google in 60% of States
Shop Local Retailers Rank on Page 1 of Google in 60% of States
February 2024

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