Lighting the Way: How to Compete with Internet-Only Lighting Stores
Nancy Meyer, HFN's senior editor for furniture and lighting, writes in this week's issue that brick and mortar lighting retailers should better compete with retailers that sell exclusively online. She proposes that brick and mortar retailers compete by offering better serviceβand hoping manufactures support MSRP policies. I would add to this that the physical retailer can join the online retailer by creating a website. Although ...
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September 12, 2007
September 12, 2007
The Google-mart Effect
There is a nice article in the September 10th, 2007 issue of HFN by Allison Zisko. (Unfortunately at the time of this post they did not have this article online, otherwise I'd link to it.) I liked her term "better casual" to describe what consumers are buying. I agree the bridal market needs to rediscover tabletop...as does the general marketplace.
It's also interesting how many Americans are doing their shopping at Wal-mart. If you're a fine china brand and you don't want ...
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September 11, 2007
September 11, 2007
What the Tableware Industry Can Learn From Rupert Murdoch's Takeover of the Wall Street Journal
This past August Rupert Murdoch's News Corp. captured the crown jewel of the publishing word by purchasing The Wall Street Journal from the Bancroft family for $5 billion. What does this event have to do with us in the tabletop industry? I propose that there is a lot the industry can learn from Murdoch's coup. The main lesson is that investing in technology-and in particular online operations-is ...
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