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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

2,082 Results:

December 15, 2021 Do We Need to Drop Dropbox?
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Do We Need to Drop Dropbox?
December 15, 2021
Relying on file-sharing services like Dropbox to sell products often costs stores an extra $750 per brand and hurts sales

I work with 900 retailers who tell me they are drowning in a sea of Dropbox folders containing Excel files and product images. What can we do about this? First, let’s review what’s happening: When a brand wants to share products with a store, it emails the store a link from Dropbox or a similar file-sharing service. A store may receive five to ten Dropbox links...
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December 14, 2021 Christmas Casserole Dish
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Christmas Casserole Dish
December 14, 2021
Presentation is everything. The best complement to a special meal is a Pyrex baking dish with a beautiful handcrafted heat resistant tray. Can't wait to prepare a family-favorite in this rustic bakeware trend. Includes 2Qt rectangular Pyrex dish. Available 3QT & 4Qt. Merry Christmas!


CALAISIO
natural elegance, extraordinary durability
  View Post
December 13, 2021 Beatriz Ball Coasters Set the Scene for Holiday Cheer
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Beatriz Ball Coasters Set the Scene for Holiday Cheer
December 13, 2021
Beatriz Ball introduces its first festive season collection, “Happy Christmas,” a collaboration with noted American illustrator, August Wren. The artist contributed bright and happy watercolor depictions of wintery greens, birds and other animals reproduced on cork-backed coasters. Sold in sets of four, the packaging includes festive and colorful ribbons and “to/from” tags all designed by August Wren.

The four round discs contained in Beatriz Ball's VIDA Happy ...
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December 10, 2021 A Fresh Way to Dress Up a Table This Christmas
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A Fresh Way to Dress Up a Table This Christmas
December 10, 2021
Glassware legend Pyrex bakeware fits beautifully in this natural organic Chestnut color-toned woven basket. Instantly dress up your table for the holiday gatherings in this heat resistant tray which is great for everything from cake to casserole. Tray includes 1Qt Pyrex dish, 8” x 8”.  Happy Holidays!


CALAISIO
natural elegance, extraordinary durability





  View Post
December 10, 2021 Beatriz Ball Brings Golden Leaves to the Table
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Beatriz Ball Brings Golden Leaves to the Table
December 10, 2021
Beatriz Ball's SIERRA MODERN Collection introduces three striking new gold-tone items based on leaf forms.
  • The Beatriz Ball SIERRA MODERN Garden Leaf Double Dip (Gold) two-section piece in a proprietary gold-tone has twice the serving potential. Naturalistically detailed, the leaf platter makes a welcome addition to the coffee table, kitchen island or bar.
  • Similarly, the SIERRA MODERN Garden Leaf Platter (Gold) decorative serving platter in a proprietary gold-tone has a generous
...
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December 10, 2021 Create the Perfect Holiday Tablescape
Create the Perfect Holiday Tablescape
December 10, 2021
It is the season for quality time with family and fun festivities after all. Gather around the table to celebrate our friends and family this Christmas. Happy Holidays!


CALAISIO
natural elegance, extraordinary durability


  View Post
December 9, 2021 E-commerce Has Failed
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E-commerce Has Failed
December 9, 2021
10 websites receive 68% of online sales.

Amazon accounts for 40% of this 68%.

When a few companies have a monopoly, the system is broken.  It’s time indie stores have a fighting chance. Bridge gives indies a seat at the table. View Post
December 8, 2021 The Best Casserole Dish to Serve Your Holiday Food in Style
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The Best Casserole Dish to Serve Your Holiday Food in Style
December 8, 2021
Before you start planning your recipes, you need to make sure you have one of the best casserole dishes. This French porcelain dish by Pillivuyt offers superior practicality in the oven and makes serving in this heat resistant woven basket equally handy and pretty for the holiday dinnerware setting. Basket tray includes Pillivuyt baker. Available in 1QT, 2QT & 3QTS. Happy Holidays!



CALAISIO
Natural elegance, extraordinary durability
  View Post
December 6, 2021 Take 'The Urkel Challenge' 🤓
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Take 'The Urkel Challenge' 🤓
December 6, 2021
Scott Galloway, an NYU marketing professor and soon-to-be CNN host, suggests that when we assess a market, we start by asking how much one's experience using the service has changed in the past few decades. For example, when you go to your doctor’s office, if you were to spin around and pretend it’s 1990, how different is your experience today vs. 30 years ago? Scott often critiques doctors' offices, hospitals, and colleges because he believes they have not evolved enough in services...
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December 5, 2021 10 Ways to Increase Followers--and Sales
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10 Ways to Increase Followers--and Sales
December 5, 2021
Dale Hrabi of the Wall St. Journal gives readers 10 steps they can take to boost their online followers. We recommend trying these suggestions on Bridge, Instagram, and your other social media platforms. In particular, I liked these suggestions:

1. Post every day.
2. When posting, end the post with a question. 
3. Respond to every review and comment.
4. Post selfies.

What is one of your business' most popular posts on social media? And, why do think it resonated so much?
...
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December 4, 2021 WSJ: Stolen Goods on Amazon and Facebook
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WSJ: Stolen Goods on Amazon and Facebook
December 4, 2021
Thieves are ransacking traditional brick-and-mortar stores and then selling the goods on Amazon—where Amazon may get a 30% commission. The irony: the store is deprived of the initial sale AND Amazon wins.

I believe that Amazon makes it easy to sell stolen goods online because sellers can often remain hidden and provide little contact or authorizing information.  I have witnessed how hard it is to find out who the seller of a product is on Amazon. Amazon is likely America’s ...
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December 3, 2021 New Feature: More Quickly Boost Registry Sales
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New Feature: More Quickly Boost Registry Sales
December 3, 2021
Bridge has added a new feature to help you more quickly boost your registry sales. Your Bridge now lets you track the software that registrants use for their event website. For example, a bride may use The Knot. When your store or the bride enters the software provider The Knot, your Bridge will tailor instructions to the registrant to add a link from The Knot leading back to your website. 

Default software provider choices include:
  • Professional Website Developer
  • Squarespace
  • The
...
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December 3, 2021 A Golden Kickoff to the Holiday Season ✨
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A Golden Kickoff to the Holiday Season ✨
December 3, 2021
The Holiday forecast calls for brighter days ahead with the addition of brilliant gold-tone accent pieces from Beatriz Ball.

The dynamic SIERRA MODERN Collection offers three new sculptural Maia serving pieces in a shimmering shade of champagne gold. The fabulous pieces are remarkable for their generous shapes, velvety surfaces and exuberant designs; on-trend items that are sure to delight your friends and family.

Passionately handmade by skilled artisans in Beatriz Ball’s own ...
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December 3, 2021 What Pyrex Pattern Will Be on Your Table This Year?
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What Pyrex Pattern Will Be on Your Table This Year?
December 3, 2021
Enjoy your favorite meals straight out of the oven with Pyrex clear glass baking dish dressed up in this artisan woven basket. From casual to rustic, this heat resistant casserole tray makes holiday serving attractive! Can't wait to prepare a family-favorite in this bakeware trend.  Tray includes 3Qt rectangular Pyrex dish. Available in other sizes.


CALAISIO
natural elegance, extraordinary durability View Post
December 1, 2021 Help Your Store and Receive $400
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Help Your Store and Receive $400
December 1, 2021
FOR SALES REPS

What would you do with $1,200?  I ask because I recently mailed a sales rep $1,200.

What did the sales rep do?
  • She signed up three retailers for Bridge Store.
  • She helped give the retailer an online store filled with the sales rep's products.
  • She saved each store thousands of dollars and months of work.
  • She helped the stores sell more. The rep is making more in commission.
  • She helped herself--and her stores. 

View an example of a Bridge Store here:
...
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November 30, 2021 Beauty in Bloom
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Beauty in Bloom
November 30, 2021
Beatriz Ball and Louisiana-based ceramicist Gretchen Murchison developed the lively VENTO Bloom Collection, sculptural serving pieces inspired by floral and botanical forms.

The dynamic design of the two-part VENTO Bloom Chip and Dip in Beatriz Ball’s signature hand-polished metal features rippling petal-like movement, creating an eye-catching serving piece that combines beauty, artistry and functionality.

Great on its own, or combined with other Bloom shapes and sizes, this handsome...
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November 29, 2021 Platforms 👠
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Platforms 👠
November 29, 2021
When I was 24-years old, a market research company sent me to Philadelphia to survey potential users about a new offering from General Electric Finance. Your first question may be: "Wait, Jason was once 24?" Your second may be: "GE had a consumer finance arm?" Yes, and yes. GE was once a conglomerate with its hands in many industries, from television to nuclear reactors to jet engines. GE, like Toshiba and Johnson & Johnson, has since shrunk. But the era of the ...
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November 29, 2021 Factories Seek to Cut Out: Brands
Factories Seek to Cut Out: Brands
November 29, 2021
During this holiday season, does one want to tell their family and friends that they sell knock offs--or that they help Main Street? I'd vote for the latter.  Yet, a new service is trying to sell knock offs and eat in to retailers' lunches.

For the last few years, retailers have been having a hard time of it: they are increasingly circumvented by the brands. With the advent of the e-commerce websites and social media, brands are pitching their wares directly to consumers and ...
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November 25, 2021 A Turkey-Free Thanksgiving Alternative
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A Turkey-Free Thanksgiving Alternative
November 25, 2021
Maybe this year you’re simply ready for that kitchen essential that has brightened kitchens for decades. The Pyrex Bakeware.

Pyrex is a much-loved staple in the American kitchen. This artisan custom-made handwoven tray holds a 1Qt Pyrex dish. Made from organic vines, it’s naturally heat resistant which can withstand a hot baker coming straight from the oven.

For basic cleaning, use a soft brush to keep the vines looking their best. A mild dish soap and water solution comes in ...
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November 22, 2021 What We En-Compass 🧭
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What We En-Compass 🧭
November 22, 2021
Retailers have had a difficult time in recent years, as brands have increasingly circumvented them. With the advent of e-commerce websites and social media, brands are pitching their wares directly to consumers and cutting out retailers.  

I’ve sometimes wondered: What if the factory decides to do the same and cut out the brands? If the retailers don’t like it, how will the brands?  Some businesses are now trying this. Services like Italic allow a consumer to bypass...
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Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
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