MEMBERSHIP SURGES 50% IN E-COMMERCE COMMUNITY Online Shopping Boom Drives Retail Industry to Team Up On Bridge
NEW YORK, NY, July 30, 2021 – Bridge, an e-commerce community, reported a record increase in membership as the pandemic continued to rattle the retail landscape. In the last 12 months, 275 retail stores joined Bridge, bringing the total membership to more than 826 stores—a 50% increase. ...
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I am sending the Ivystone sales rep Laura Zanone two $200 checks. Bridge gives sales reps a finder's fee when they sign up a retailer for a Bridge Store. The rep promotes Bridge Store because it helps the store sell more--which is good for the store and the rep.
Laura helped her stores save thousands of dollars and weeks of time. In total, she saved her stores over $6,000 and 10 weeks in labor.
Bridge is helping indie stores compete against the big-box stores and big-money players.
Bridge will help more than 700 indie stores service 7,000 registries this year. Collectively, we’re moving millions of dollars in sales from big players to small stores and their communities.
Proof of this is when we see a bride registered at five stores and 40% of them are Bridge Store clients. The bride lists these registry choices:
Navarra’s, a fine jewelry and gift store in Lake Charles, LA, signed up for a Bridge Store on May 5th, 2021. It instantly received an online store and a gift registry for free. Within 2 days, its online store also displayed 10,000+ products. The store was able to offer many products quickly using Bridge’s Smart Products service. The service crowdsources product maintenance and allows each respective brand to effectively manage its items through the platform to free up time for Bridge...
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In this 5 minute video, I explain how the registry business has changed over the last 20 years.
I share how Bridge has helped hundreds of indie stores in the U.S. soak up registry sales by adopting digital solutions that service their brides, registrants, and customers.
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Pizazz, a bridal and gift shop in Columbus, MS, signed up for a Bridge Store yesterday. It instantly received from Bridge an online store and an online gift registry for free. Within one day, it also offered 23,000+ products online. The store was able to quickly offer so many products using Bridge's Smart Products service. The service crowdsources product maintenance and allows each respective brand to manage its items behind the scenes.
The Carriage House in Indianola, MS, signed up for a Bridge Store today. In just a few hours, it had an online store, a gift registry, and 10,000+ products to offer.
Without Bridge, a store often pays about $750 for every 1,000 products it adds to its website--and this takes about 50 hours.
By using Bridge, the store has already saved about $7,500 and 500 hours (about 13 weeks).
The Carriage House offers on its Bridge Store the full product offerings from fine brands like Annieglass, ...
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When a customer visits a bride's gift registry on theknot.com, the customer can buy from four big-box stores--or one indie store. The indie store's website and gift registry are powered by: Bridge.
We're proud to help the indie store be displayed alongside these retail giants. The Regency Collection, owned by Linda Geffen and based in Boca Raton, Florida, appears alongside Bed, Bath & Beyond, Crate & Barrel, Williams Sonoma,...
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For decades, brands have paid retailers to set up a display in the retailers' stores. Ralph Lauren's Polo, Nautica, Jimmy Choo, and other leading brands have paid department stores to set up displays and manage their brand appearance. This helps the brand and the stores increase sales.
As we all know, retail has gone digital. Thirty percent of retail sales are now online. What if there was a way for brands to sponsor displays like these physical ones but do so online? ...
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Your Bridge has a new feature. You can now more easily share products.
We have added a "Copy link" feature. This feature saves you time by allowing you to quickly copy the page's URL (website address) and share it to email or social media. We have even added this feature to the registry software. You can share links to specific items on a registry.
On each item's Details page, there is a "Share" area. In that Share area, you'll see a "Copy link" ...
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There are many e-commerce platforms from which to choose. A store owner can choose from more than 30 platforms including Bridge, Shopify, Big Commerce, and Big Cartel. Unfortunately, very few software providers are easy to set up and use. Most importantly, they may not improve retail sales. A store owner is surely mindful of increasing costs and wasting time on software.
Bridge, our e-commerce platform, helps more than 700 indie stores offer a website and bridal registry that...
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We offer a universal domain service (UDS) to retailers, brands, and sales reps. What does this service do? The universal domain service elevates your business' brand and may increase your Google ranking. Specifically, the service hides ("masks") the 'bridgecatalog' part of the website URL.
In the example shown, we Google two stores' names in Texas. The two stores both use Bridge Store to power their online business. The Ivy House does not use the universal domain service...
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Zola has added a "Home Store" tab to its site. The goal: become an online retailer that does it all...oh, and maybe does gift registries, too. Notably, this a departure from its original, registry-focused mission statement. Initially, Zola told brands that indie store gift registry services were not servicing out of the way towns and that by opening Zola, the brand would reach brides in remote parts of, say, Oklahoma. Zola didn't say that it was simply selling ...
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Reports suggest that 50% of purchases start on Amazon.com, and Amazon wants to keep it this way. Yet, businesses and merchants increasingly want to sell their products via their own DTC (direct to consumer) site, retailers' websites, Facebook, Instagram, and more. Due to this, Shopify, which powers many DTC and retailer websites, is a growing thorn in Amazon's dominance of retail. Shopify reportedly helps power more than 30% of online U.S. retail sales.