Brand strategy is one of the most powerful initiatives an organization can undergo. It’s an opportunity to evolve a company’s mission and value proposition based on current and future customer needs with the result being a purpose-led, customer-centric road map to create enhanced value for customers. ANDMORE recently completed this process as we rebranded from International Market Centers (IMC) last year. ANDMORE is more than just a new name and logo, it’s a framework for how ...
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MIKASA’s powerhouse COUNTRYSIDE franchise continues its domination decades after their launches. Tapping into the zeitgeist of the times, the patterns’ staying power is testament to compelling classic design, line extensions, and passionate fans.
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IT’S BEEN 50 YEARS SINCE MIKASA’s FRENCH COUNTRYSIDE DEBUTED, the perfect panacea to a formal-dominated dinnerware domain. The scalloped, edged, and curved creamware provided the ideal ...
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TikTok and Amazon are battling in the retail space. TikTok wants to be a retailer, and Amazon wants to be more of an influencer platform. These two share the same goal: get users to share a product link, recommend the product, and get a cut of the sale, shares The Wall St. Journal.
This article and these companies speak to the power of affiliate marketing. One of Amazon’s long-standing secret growth weapons has been affiliate commissions, and influencers are a well-known ...
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What universal standards can teach us about simplicity regarding e-commerce platforms.
September 25, 2023
When Apple launched its new iPhones this month, one of its most noteworthy updates was replacing its Lightning charging cable with a USB-C. This was not a voluntary move or extension of Steve Jobs’s love of simplicity. Apple changed it because the European Union required them to, according to Ben Cohen in The Wall St. Journal. Now, just about every mobile phone in the world (forget just little ol’ Europe) will have one charging solution (USB-C).
THIN AND SIMPLE says it all, a perfect moniker for Pampa Bay’s latest juggernaut, a throwback to the shapes and looks the company achieved in stainless steel, its one-time material of choice, a decade ago. Then, in 2016, Carlos Barbagallo, president and owner, decided to segue into the dishwasher-safe, tarnish-free porcelain that looks like metal, using a proprietary, state-of-the-art technology that’s neither painted nor glazed. “Thin and Simple is our homage to the looks we ...
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Our retailers recently told us that customers are calling and asking about non-existent brides, and brides are asking about non-existent registry gift lists (e.g. wedding registry lists, baby lists).
We investigated the issues and below is what we found.
What is Happening:
We found that many of these purchases are coming from registrants that open a ‘universal registry’ on websites such as Zola or MyRegistry. These universal registry services allow the registrant to add ...
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Our retailers recently told us that they were confused by strange registry orders. The stores are receiving gift registry orders on their sites but the retailer does not have a registry for the gift recipient at its store. Customers are calling and asking about non-existent brides, and brides are asking about non-existent registry gift lists (e.g. wedding registry lists, baby lists).
We investigated the issues and below is what we found.
What is Happening:
We found that many of...
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Does Bridge help store owners live longer? For example, do we help Brooks Terry live longer? Store owner Susan Hoechner? The answer is yes, and I'll explain.
Bridge helps Susan and Brooks save months of time via the Smart Products service. This can be viewed as time saved--or more importantly: as an extension of their lives. As a reference, Scott Galloway, an NYU professor and media savant, recently made this insight regarding life-extending services:
"Walmart Delivery Unlimited: At $98/year,...
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July 29, 2019
July 29, 2019
Thanks to Matt Hullfish, national sales director at Casafina, for sharing this good news about brick-and-mortar stores:
Excerpt:
Retailers with brick-and-mortar and e-commerce operations continue to benefit from having both, according to a recent study from the International Council of Shopping Centers (ICSC).
...The average consumer makes 2.1 transactions in-store with that same retailer within 15 days. Similarly, following an in-store transaction, the average consumer makes 1.3 online ...
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April 10, 2019
April 10, 2019
TAC Stripes 2.0 is a tribute to the world renowned architect and founder of The Bauhaus and The Architects Collaborative, Walter Gropius. This extension adds a modern twist to the classic TAC collection!
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December 31, 2018
December 31, 2018
Our Christmas sale is extended until 3pm today. Come grab the last Christmas items that we have in-store at 75% off! Please note that we will close at 3pm today and we will re-open on Wednesday. Thank you all!
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July 17, 2017
July 17, 2017
Hint hint: Share this on your Facebook Page
From The Knot: How to Write Wedding Vendor Reviews
It's easy to decide to write wedding vendor reviews (and we hope you do!), but when it comes to actually doing it, you might need a little motivation and guidance. But we promise, it's not as hard as you think. A good strategy is to set a reasonable goal for yourself. Maybe try to accomplish two or three a night, or take a few days to crank them all out. Whatever your game plan, follow these five ...
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February 15, 2017
February 15, 2017
Unique gift ideas...Candles by Ginori The decorations of Richard Ginori inspired the perfumer Sileno Cheloni, who decided to mix rare, #natural and real essences for the occasion. This Candle collection expresses the extension of time; the sweet world of flowers that meets the plant realm characterized by the strongest accents, creating unique fragrances cherished in small porcelain jars.
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February 22, 2015
February 22, 2015
Our popular Rosenthal Mesh collection is getting even better in 2015!!! We're introducing Mesh Color...a vibrant and chic extension of the classic white Mesh.
This article appeared on AmericanExpress's OpenForum business website.
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How Jason Solarek Created The Facebook Of Retail By Shira Levine Freelance Writer, Business Insider
September 14, 2011
Building an e-commerce site can be expensive. Jason Solarek, who founded Bridge, realized that e-commerce sites were lacking their own free network, so he developed what he calls, “Facebook for retail businesses.”
The message below was sent out to retailers yesterday by the linens brand Sferra. I was intrigued by how open they were about their credit line. Excerpt: "...We have over $3 million outstanding on our line and an interest charge of $15,000 per month falls right to the bottom line. Our "affordable luxury" pricing policy affords no financing of past due amounts."
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March 31, 2009
Dear Client:
As you probably have noticed during the first three...
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