Wall St. Journal: As Stores Sputter, Sales Sizzle Online
As Stores Sputter, Sales Sizzle Online Dec. 15 Sets Record for Web-Site Revenue; Sears, Macy's,Other Big Retailers Lure Internet Shoppers By GEOFFREY A. FOWLER
A holiday season of Web price wars and aggressive online promotions by store-based retailers is leaving e-commerce a larger force in American retail.
While sales conducted at brick-and mortar stores are about flat this season compared with 2008, online retailing grew 4% from the ...
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December 5, 2009
December 5, 2009
Luxury makes a comeback from Fortune magazine
Jaguar, Oakley, and other brands are trying to put the 'lux' back in luxury, despite the recession.
By Suzanne Kapner, writer December 3, 2009: 9:02 AM ET NEW YORK (Fortune) -- Here's what the financial crisis sounds like at the top of the income ladder: When asked how the recession had impacted her life, one banker's wife said, "The waiting list for a Birkin bag is a lot shorter."
She was referring, of course, to the coveted Hermès handbag. Each bag is ...
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December 1, 2009
December 1, 2009
CNN: Cyber Monday sales rose 14% this year
From CNN.com today:
Cyber Monday: A lot of clicking and shopping
Report says sales rose 14% over last year and shoppers on average spent more online than they did on Black Friday.
By Parija B. Kavilanz, CNNMoney.com senior writer Last Updated: December 1, 2009: 10:27 AM ET NEW YORK (CNNMoney.com) -- Did Cyber Monday outshine Black Friday this year?
Early reports suggest that Americans shopped more enthusiastically online for holiday bargains than they did in ...
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October 21, 2009
October 21, 2009
Should you offer free shipping on your website?
Please see below. This article from today's Wall St. Journal explores the expectation for free shipping when buying online. My advice to clients: - Let's better promote our free shipping offer for orders made online. - Let's e-mail a coupon to past customers either for an amount off the purchase, or something about free shipping. - Can we lower our free shipping baseline, or offer a free upgrade to quicker shipping? aka: 2 day shipping?