These bowls provide information in a universal and aesthetically pleasing manner. Each graphic tells the user how many cups the bowl holds. This leads us to ask: how can visuals be used to better convey information for tableware and home goods? For example, Lenox Simply Fine's icons let customers easily know that the product is dishwasher and microwave safe.
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October 25, 2007
October 25, 2007
Taco Bell on Rosenthal china?
In a blog entry on October 1st, I questioned HFN's brand survey results that lumped women 18 yrs. old in with women that are 64, and women that earn $25,000 with $100,000. I'd have really liked to see a few age and income break downs. A point that drives home how differently these groups perceive brands is the accompanying Ad Age graphic. Taco Bell on Rosenthal china? I don't
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