In yesterday's Sunday New York Times, Michael C. Fina (MCF) advertised its bridal registry in an attractive color circular. For registry couples that meet certain spending benchmarks, MCF offers gifts such as a flat-screen TV. If all the registry items are purchased, there is a 15% discount. Since I've heard that 90%+ of online tabletop sales are made through registries, this additional push by MCF should be paying off with some nice online sales.
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