NEW YORK, NY, Oct. 24, 2022 – Bridge, an e-commerce community, reported that it's helping indie stores rank on page one of Google in 76% of states for wedding gift purchases. The findings are based on a recent study that Bridge conducted regarding wedding registry purchasing.
Study Findings:
For 38 state searches, Bridge Stores appeared on page one of Google. This represents 76% of all states. When just calculating the states in which Bridge has clients (48),
Once you get the hang of it, it is quite easy to read French wine labels. Understanding a few of the terms and word phrases is much easier than it may look. European wine labeling laws provide more information to the buyer than what is usually found in America. This is why learning to read a French wine label is useful. One of the important parts of this is understanding the concept behind terroir. The place of origin is what gives the wine its true character. Wines are different because of ...
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A customer emailed me today and told me that she only ordered from a store because it offered free shipping. She reviewed many stores, and skipped over those that did not offer free shipping. Her message to me:
..............
I live in Atlanta, GA. I noticed when I was trying to find this plate that several of the sites were using the same e-commerce platform. I noticed that some had free shipping and some did not. So of course, I went with the company that provided free ...
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Love the treats blooming in this organic entertaining serving beauty with a glass surface. A timeless serving platter handwoven from natural vines that makes your favorite starter all the more appetizing. This mini serving tray is a delicious idea for your Halloween entertaining! 14”L x 5”W x 0.75”H. Available in other shapes and sizes.
CALAISIO
natural elegance, extraordinary durability
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Google is often considered the first stop when searching for information. Looking for a product? You'll likely head to Amazon.com, where due to its 350m product listings, 25% of purchases reportedly start. Facebook will be your go-to for finding friends and family due to its 2b profiles of people. Airbnb lets you search 5.6m places to stay. These businesses are likely your choice because people want a massive selection when conducting a search. Many of the world's most ...
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Your Bridge now helps more customers learn about your free shipping offer. If your store offers free shipping, a blue banner will display at the bottom of a product's Results and Details pages.
Before this update, customers would have to view their shopping bag in order to view your store's free shipping offer.
In the example, we see a Juliska Berry & Thread Whitewash Dinner Plate.
At the bottom of the page, we see the blue free shipping banner displayed.
In 35 states, Bridge Stores appeared on page one of Google when doing a wedding registry related search. In many states, Bridge Stores dominated the results. For example, for Georgia and South Carolina searches Bridge Stores claimed six spots on Google's first page.
Study Details:
We Googled "gift registry" and the state’s name.
We researched results for 48 states. (Bridge has clients in 48 states; the only states that don
In her new book ‘Quit,' Annie Duke shares that the best poker players only play 25% of the hands they are dealt, whereas others play 50%. Ms. Duke talks with Stewart Butterfield, the founder of a few startups, most recently Slack (which is an acronym, which I didn’t know). Slack wouldn’t have been born if Mr. Butterfield didn’t drop a video game company to start Slack. Likewise for Twitter which was born out of the failed blogging company Odeo. Ms. Duke's lesson: winners ...
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The Times' magazine recently reviewed the book summarizing service Blinkist. Blinkest claims to give members $89,000 in value (the combined value of books offered) for $8/month. That's a great deal for readers.
A great deal for retailers: Bridge gives retailers $65k in value for $0 month. Bridge offers approved retailers up to 65,000 products from 109 premium brands for $0 per month. We estimate that each synced product to their online store saves them $1 and three minutes in labor...
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Bridge recently analyzed stores that offer free shipping and found they were 600% more likely to receive an order.
Details:
Bridge assessed abandoned shopping carts. Stores that didn't offer free shipping had a 6x greater quantity of abandoned shopping carts than those that did offer free shipping.
Stores offering free shipping didn't offer free shipping on all orders. They offered it when the dollar amount of the purchase was over a set amount, which ranged from $1 to $...
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Scott Galloway, the NYU business professor and firebrand, pens a weekly, attention-grabbing article about business trends. In last week’s post, he noted the rise of the attention economy. (...Yes, my post is an attention-seeker writing about an attention-seeker writing about attention.) Comparing our current economy to those of the past, Mr. Galloway notes that today’s oil is time. He tracks the growth of digital companies like Netflix, Microsoft, Facebook, and TikTok that...
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Lululemon is adding a paid membership service called Studio that offers access to digital classes and gives discounts on in-person classes and apparel. The apparel company suggests it may also offer member-exclusive events.
Companies are often taking this approach: offer unlimited access to a digital service, bundle in discounts and other peripheral perks, and charge a flat monthly fee. (Lululemon is charging $39/month.)
Many in the retail industry are seeking to launch a paid ...
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Today’s Gen Z gift registrants want to do everything online, often on their iPhone 14. They want to start a registry, add products, remove products, edit quantities, and view purchases. They don't want to call the store to do this.
In the adoption of digital tools, another trend is also at play: female shoppers are busier than before. Today, more women graduate from college than men. Women are increasingly doctors, CEOs, and world leaders. (Italy just welcomed its ...
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Fall is suddenly here! Tis' the season for Pumpkins! Take your pick from our most unusual pumpkin patch. Glassworks has MacKenzie-Childs pumpkins in-stock with more on the way. Stop in to see the selection!
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PUMPKIN CAST IRON COCOTTE: Inspired by a timeless fairy tale design and the brilliant colors of autumn, the Pumpkin Cocotte is a delightful seasonal addition to your kitchen and table. With its unique ribbed design and hand sculpted stainless steel figural knob, the versatility of this pot makes it ideal for everything from comforting soups and stews to braising, baking and more. Crafted from our legendary enameled cast iron, it has exceptional heat distribution and retention qualities for even ...
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We're happy to see three brands promote Bridge in Tableware Today's October/November 2022 issue.
In each advertisement, the brand displays Bridge’s ‘B’ logo. The brands promoting Bridge include:
Bordhallo Pinheiro
Pampa Bay
Vista Alegre
A brand shows the Bridge logo so that retailers will know that they can easily sell the products shown. Since e-commerce makes up 30% of U.S. retail sales, retailers want to carry brands that make selling online quick and ...
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Crafted with casual elegance, this woven tray with a glass surface intensifies the fresh look of the dish and perfectly reflects the artisan feel of your food presentation. The combination of glass and traditional weaving lends a more rustic and back-to-nature feel to dishes. Available in 2 sizes.
In the early 2000s, the board game Cranium became a hit. The game combined elements of Scrabble and Pictionary with the goal of helping more people enjoy playing a game. Richard Tait, who created Cranium and sold it to Hasbro in 2008 for $77.5m, passed away in July. Like Mr. Tait, I had been a paperboy, but he went beyond what I ever offered: he came up with a new service that sold breakfast sandwiches along his newspaper route. He increased profits and made customers happier. ...
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