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  1. News from Us
  2. News from Members
  3. Events
  4. Press
  5. Dollars & Sense
  6. Profile Stories
  7. Updates
  8. Training Calendar
  9. Training Videos
  10. Jobs
+ Bridge in the News - Bridge in the News

2,076 Results:

April 9, 2021 Introducing African Baskets from Beatriz Ball
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Introducing African Baskets from Beatriz Ball
April 9, 2021
“As a female designer, I am inspired by craft traditions of women from around the world,” said Beatriz Ball, her company’s Founder and Creative Director. “This new collection honors the remarkably intricately woven baskets of Africa, rendered in sand-cast metal with beautiful finishes. Versatile on the table, these bowls are amazing when grouped together as wall hangings.”

Beatriz Ball extends the innovative SIERRA MODERN Collection--featuring iconic designs in ...
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April 6, 2021 RetailDive: The omnichannel age is here — and it's expensive
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RetailDive: The omnichannel age is here — and it's expensive
April 6, 2021
Operating a website is expensive--not only because programmers are expensive, but because margins are smaller. 

For 10 years, Bridge has encouraged stores to beef up spending in preparation for the e-commerce boom.  It's easier to spend a little each year over many years than spend money in a panic. Money spent in haste often results in waste. As a reference, when traditional retailers tried to catch Amazon, they often failed in their scramble. Please  recall Macy's buying the ...
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April 3, 2021 Happy Kitchen, Happy Easter!
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Happy Kitchen, Happy Easter!
April 3, 2021
There’s a lot more that goes on in the kitchen than just cooking. Bring the fresh look of springtime and to your easter kitchen countertop with this woven footed bowl.

CALAISIO
natural elegance, extraordinary durability View Post
April 1, 2021 Herend Figurines!! A new shipment has arrived!!
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Herend Figurines!! A new shipment has arrived!!
April 1, 2021
Endearing animals meek and bold, large and small, demure and majestic eagerly await the chance to melt your heart and warm your home. Each is brought to life by the skilled hands of artisans crafting and painting these charming porcelain creatures. The famous fishnet décor adorning many of the animals took form in 1858 when a Herend painter became inspired by a fishscale design he saw on a Chinese porcelain plate and painted a similar pattern onto a rooster figurine to imitate feathers. ...
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April 1, 2021 Fill Those Centerpieces With Some Healthy Alternatives
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Fill Those Centerpieces With Some Healthy Alternatives
April 1, 2021
When the bunny hops into town, he will come bringing fun, colorful, and yes, even healthy treats in his basket. This 4-compartment woven cutlery holder is an attractive entertaining and functional centerpiece too!

CALAISIO
natural elegance, extraordinary durability
  View Post
March 31, 2021 Cleaner is Better
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Cleaner is Better
March 31, 2021
Wouldn't you agree that people around the world are cleaner as they undertake to get beyond the global pandemic of Corona virus.  It seems that it is time to stop advising people to do what we all have memorized about washing hands, social distancing and wearing masks. “Following simple handwashing practices is one of the most effective ways to prevent the spread of many types of infection and illness." Dr.Michele, MD, of the FDA says. “We can’t advise this ...
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March 30, 2021 Just Like an Easter Basket!
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Just Like an Easter Basket!
March 30, 2021
Calaisio`s beautiful bread baskets in lovely natural earthy shades will add decoration on the kitchen counter, dining room table or any table or buffet presentation. Woven from 100% natural woody vines.

CALAISIO
natural elegance, extraordinary durability View Post
March 30, 2021 Level the Playing Field
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Level the Playing Field
March 30, 2021
Helping Indie Stores Appear Alongside Retail Giants

When a customer visits a bride's gift registry on theknot.com, the customer can buy from four big-box stores--or one indie store. The indie store's website and gift registry are powered by: Bridge.

We're proud to help the indie store be displayed alongside these retail giants.  The Regency Collection, owned by Linda Geffen and based in Boca Raton, Florida, appears alongside Bed, Bath & Beyond, Crate & Barrel, Williams Sonoma,...
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March 26, 2021 Celebrate Easter and Welcome Spring
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Celebrate Easter and Welcome Spring
March 26, 2021
Calaisio`s beaded placemats and napkin rings bring out the style and fun to treat your family on your Easter morning before the happy chaos of baskets, egg hunts and family begins. Available in other colors, set of 4`s.

CALAISIO
natural elegance, extraordinary durability

  View Post
March 25, 2021 Gifts of Faith from Beatriz Ball
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Gifts of Faith from Beatriz Ball
March 25, 2021
Six of the many unique religious gift ideas from Beatriz Ball. Make great heirloom presents for baby showers, baptisms, first communion, confirmation, graduation, birthdays, and holidays. All boxed for effortless gifting!
  • Save precious mementos of your little one's first years in the exquisite BABY Peek-A-Boo Cross Oval Keepsake Box shown above. The lidded metal box features an embossed cross on the top and contains a "peek-a-boo" surprise--another cross--sculpted on the base
...
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March 25, 2021 E-commerce Has Failed
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E-commerce Has Failed
March 25, 2021
10 websites receive 68% of online sales.

Amazon accounts for 40% of this 68%.

When a few companies have a monopoly, the system is broken.  It’s time indie stores have a fighting chance. Bridge gives indies a seat at the table. View Post
March 24, 2021 New Feature: More Easily Place Wholesale Orders
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New Feature: More Easily Place Wholesale Orders
March 24, 2021
We have made it easier to place wholesale orders. A retailer can now start the process on their e-receipt page. 

In the example shown, Babcock Gifts, a retailer in Memphis, Tennessee, is viewing an order for Costa Nova product. Next to the product that was sold, Babcock Gifts is shown a link  "Place Wholesale Order."  When it clicks this, it is taken to the brand's website and to the specific product. Our software automatically logs the retailer in.  The retailer...
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March 21, 2021 What Does Amazon Have in Common With Grindr?
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What Does Amazon Have in Common With Grindr?
March 21, 2021
Amazon Prime, Grindr, and Instagram do not seem to have much in common with each other.  But, a recent study by PCloud found that these apps are some of the biggest 'data burglars': they are downloading our data at an alarming rate.

Many brands and retailers in our industry  promote Facebook, yet Facebook and its sister company Instagram are the leading thieves of personal data. It’s akin to them suggesting their friend sit next to a digital pick pocket.

Scott Galloway...
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March 18, 2021 New Feature: More Easily Share Products
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New Feature: More Easily Share Products
March 18, 2021
Your Bridge has a new feature. You can now more easily share products.

We have added a "Copy link" feature. This feature saves you time by allowing you to quickly copy the page's URL (website address) and share it to email or social media.  We have even added this feature to the registry software. You can share links to specific items on a registry. 

On each item's Details page, there is a "Share" area. In that Share area, you'll see a "Copy link" ...
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March 13, 2021 WSJ: Shopify Review
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WSJ: Shopify Review
March 13, 2021
This WSJ Shopify review compares some of the fees charged by Amazon and Shopify. It takes the author half the article before he starts sharing fee structures. (I’d have liked to see more statistics about fees charged and even a chart.)

Excerpts:
  • Shopify, founded in 2007 and now publicly traded, has 1.7 million sellers (note: that’s a brick-and-mortar store or a person in their basement; Shopify doesn’t differentiate). 
  • A seller’s fees on Amazon averaged 14%.
...
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March 9, 2021 New Feature: More Easily See Your Savings
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New Feature: More Easily See Your Savings
March 9, 2021
Your Bridge has a new feature: it now outputs the savings on sale items. When an item is on sale, it will automatically calculate the percent off the list price and output the savings. 

In this example, we see the tray was $170 and is on sale for $119. That is a 29% savings.

  View Post
March 7, 2021 Me Commerce vs. We Commerce
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Me Commerce vs. We Commerce
March 7, 2021
Most e-commerce software promotes ‘me’ commerce. It does not connect businesses with each other to leverage  the power of the group. Businesses act alone and are lost in a maze of decisions.  Massive amounts of time and  money are wasted. Amazon loves when indie businesses endure this waste.

Bridge promotes ‘we‘ commerce. Our social e-commerce platform connects 700 retailers with 2,700 brands. Of these brands, 113 are Smart Brand partners that share 65,...
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March 4, 2021 Amazon Logo Isn’t a ‘Smile,’ It’s a Business Strategy
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Amazon Logo Isn’t a ‘Smile,’ It’s a Business Strategy
March 4, 2021
A product starts in a factory. Then, the goal is get it through the sales funnel. What steps does it go through en route to the consumer? In the drawing shown, the dots represent steps along the way.  

When a product travels through the Amazon arc, it skips many steps that are important for consumer safety, the lives of working people in the retail industry, and local communities. We realize its smile logo may actually be a visual representation of the safeguards and ...
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March 4, 2021 A Coach’s Review: How Does an Analog Retailer Survive in a Digital Universe?
A Coach’s Review: How Does an Analog Retailer Survive in a Digital Universe?
March 4, 2021
There are many e-commerce platforms from which to choose. A store owner can choose from more than 30 platforms including Bridge, Shopify, Big Commerce, and Big Cartel.  Unfortunately, very few software providers are easy to set up and use. Most importantly, they may not improve retail sales.  A store owner is surely mindful of increasing costs and wasting time on software.

Bridge, our e-commerce platform, helps more than 700 indie stores offer a website and bridal registry that...
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March 4, 2021 How Does Bridge Compare to Shopify?
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How Does Bridge Compare to Shopify?
March 4, 2021
I created this comparison to help us see the differences between Shopify (shown on the left) and Bridge Store.

The orange dots represent comparable features.
The magenta dots represent features that Bridge offers out of the box but that Shopify is lacking.
  1. Bridge displays the search box by default. Shopify makes you click on the search icon.
  2. Bridge displays the telephone number at the top of the page. Shopify does not. Customers most often seek a phone number on a business’
...
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Press: Shop Local & Bridge in the News
Tableware Today Column: Saying I Do To Registries
Tableware Today Column: Saying I Do To Registries
October 2024

Tableware Today: New Leaderboard Column from Shop Local
Tableware Today: New Leaderboard Column from Shop Local
August 2024

Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Florida Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Tennessee Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Louisiana Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Delaware Get Google Sales Leads 🔍
April 2024

Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
Shop Local Helps Indie Merchants in Pennsylvania Get Google Sales Leads 🔍
March 2024

Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
Shop Local Helps Indie Merchants Get Sales Leads in Mississippi
March 2024

Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
Shop Local Merchants Are 60% of Google Page 1 Results in South Carolina
March 2024

Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
Shop Local Merchants Are 50% of Google Page 1 Results in Georgia
March 2024

Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
Shop Local Helps Indie Merchants Get More Sales Leads than Big-Box Stores Using Google
February 2024

Shop Local Retailers Rank on Page 1 of Google in 60% of States
Shop Local Retailers Rank on Page 1 of Google in 60% of States
February 2024

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