How businesses keep customers coming back after they make a purchase.
June 8, 2023
Six Flags is updating its theme parks to encourage families to spend more time there and visit more often, according to this past weekend’s The Wall St. Journal. The theme park's president, Jeffrey Siebert, says that the nightly fireworks show is what the industry calls a “kiss good night.” After park-goers have spent the day spending, they perceive the show as a free, post-purchase gift with no strings attached. The fireworks thereby help the customer leave fulfilled and...
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Palms up or Palms down? Either way, these sculptural candleholders are powerful and calming. When used in multiples down a table these are show stoppers!
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We are pleased to announce that JK Adams is joining the Brand Syncing Service.
JK Adams is known for their beautiful handcrafted wooden items that make baking, food preparation, and presentation effortless. The assortment includes unique products that range from cutting boards, rolling pins, coasters, and charcuterie boards to pot racks.
JK Adams products will be ready for syncing by July 3rd.
Stores that are already Shop Local members will be alerted when JK Adam's data is ...
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How to view private messages left by your customers.
June 5, 2023
Your Shop Local Store has a new feature: a customer can share a private message with your business when leaving a review on your Shop Local Store.
Previously, a customer could not share a private message when leaving a public review. The private message is only visible to your business.
In the example shown, we see a review notification email sent to a retailer. In the email, the store can see the customer's public review and private message. On the store's Reviews page, only the ...
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How we can acquire new prospects by leveraging our existing network of customers.
June 2, 2023
In Andrew Chen’s book The Cold Start Problem, he breaks the network effect into three parts: engagement, acquisition, and economize. At Shop Local, we rely on the network effect and its three parts. I feel that we’re succeeding in terms of engagement but need improvement in acquisition.
Engagement
We use the 64,000 products in our Syncing service to engage 1,200 our retail clients. We email them new intros, price updates, archived items for these synced products. Once they ...
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The perfect subtle backdrop for your favorite serveware and tabletop accents is provided by this placemat. This beaded woven placemat, which is authentically made from natural exotic vines, would be ideal with culinary treats. Whatever the occasion, this organic decorative piece will add a chic, rustic touch to your table arrangement. Sold in sets of four and in a variety of colors.
Shop Local will give you $250.00 when you mention your Shop Local service in your price list or catalog or on your business card.
Why use this promotion?
Retailers will be buying your products at the summer shows. You can make it pain-free for them to get your product online in seconds using your Syncing service.
FACT: Syncing is the fastest and easiest way to get your products on your stores' websites.
Sell 18% more. Retailers report selling up to 18% more
It was October 2021, and I had just finished my first in-person trends seminar since the pandemic impacted all industry shows. At the end of the image-packed program, an audience member raised her hand and challenged, “Do trends even matter anymore?”
It was a valid question. The pandemic had disrupted business, upended supply chains, transformed education, revealed vulnerabilities, altered priorities, and unexpectedly claimed many lives. The question was tinged with cynicism. Pent...
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Susan Gravely – alongside her sister, Frances, and mother, Lee – founded VIETRI 40 years ago after a serendipitous vacation where they discovered the charms of Italian ceramics. Gravely’s new book, Italy on a Plate, equal parts travelogue/cookbook/memoir, is a culinary delight celebrating four decades of bringing the best of Italy’s tableware to an adoring fan base.
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You and I go back almost to the start of VIETRI in 1983. [Editor&rsquo...
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Together, let's celebrate America today in memory of and gratitude for all the brave patriots who served. Start off a contemporary patriotic theme with placemats and napkin rings from Calaisio that are influenced by nature. The organic vines and their neutral colors provide the ideal foundation for mixing and combining. Enjoy your Memorial Day!
How big data, filters, and search engines can help us create a better experience for our members.
May 26, 2023
Apple announced last month that it's launching a new classical music app. What’s novel about the Apple Music Classical app is how it lets music fans more easily search thousands of variations of the same song. For example, let’s say you want to find a Johann Sebastian Bach song. Over the past 300 years, many musicians have done ‘covers’ of his works, and there are variations by conductor, music, year, etc., thereby producing thousands of variations. Existing software ...
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Owning a business is no small feat, but in recent years, women have taken on starting their own businesses, leaving the nine-to-five to become entrepreneurs. In 2022, they were more likely to start a business than men. Last year, women-owned businesses had higher earnings growth (27% increase) than male-owned firms (22%). Still, male-owned businesses received $93,000 in funding, while women-owned businesses received $56,000. There are nearly 13 million women-owned businesses in the U.S., and the...
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We're happy to see four brands promote Bridge's Shop Local platform in Tableware Today's June/July 2023 issue.
The brands promoting Shop Local include:
Bordhallo Pinheiro
Carmel Ceramica
Mary Jurek
Vista Alegre
In the advertisement, the brand displays our ShopLocal.org logo.
A brand shows the logo so that retailers know they can easily sell the products shown. When a brand offers our Brand Syncing service, a retailer can instantly display the brand's entire product ...
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The New York Times shares a salacious story about Sherry-Lehman, a world-famous wine shop. The story recounts how the retailer was hit by tariffs, online competitors, and COVID shutdowns. It had borrowed excessively, which many retailers do. At first, it reads like a Bed Bath & Beyond obituary. But then the owners veered into the criminal realm. They sold rare wine to new customers that belonged to existing customers, in other cases didn’t deliver what was sold, and ...
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How registrants can invite friends to open a registry at your store via text.
May 24, 2023
Your Shop Local Store has a new feature: Registrants can now invite friends to open a registry at your store. The new "Help a Friend" feature on registry lists allows registrants to send a text message to their friends with an invitation to open a registry.
In the example shown, we see a registry list at Luxury Gift Shop. In the "Help a Friend" box, the registrant can click the "See Details & Invite Friend" link to refer their friend to your registry service....
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A notoriously shy bird, there is still much to learn about the fruit dove but one known fact, as their name implies, is that these avian beauties eat fruit and berries. Native to Southeast Asia and Oceania, ornithologists will no doubt be perplexed when this species starts popping up in North America; however, with vibrant colors provided by mother nature and exquisite details enhanced by the artists at Herend, interest in this enigmatic bird will certainly lure it to distant shores.
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The perfect subtle backdrop for your favorite serveware and tabletop accents is provided by this placemat. This beaded woven placemat, which is authentically made from natural exotic vines, would blend nicely with culinary treats inspired by the French countryside. Whatever the occasion, this organic table decor will add a chic, rustic touch to your table arrangement. Sold in sets of four and in a variety of colors.