Many of us will be with our family and friends this Thursday. I'll take a moment then to give thanks to all the indie retailers that enrich our communities. I'll thank the indie designers that fill our stores and homes with beautiful products.
When I'm in my friend's kitchen, someone may say they need a new spatula from Amazon, or after dinner ask Alexa to turn on Amazon TV. When they do, I'll consider those actions in light of the holiday. I'll share why this is important to consider.
✨Fun Christmas China ✨ Come by and see our wide selection of the Casafina Deer Friends collection.
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November 15, 2019
November 15, 2019
New E-mail Scam Targeting Invoices and ACH Payments
There is a new scam where hackers take over a brand’s email account and request payment via ACH. This financial scam recently happened to a brand that we know. Please note: Bridge has not been a victim of this scam. We are warning businesses to ensure it does not happen to our friends.
Here is how the scam works:
1. A hacker takes control of an employee’s email account such as their Microsoft email user ID and password. This is likely done via a...
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November 14, 2019
November 14, 2019
How can you promote your store's gift registry?
Take some inspiration from The Flower Shop in Auburn, Alabama. The florists and gift shop sent their clients an attractive email announcing their Bridge Registry.
By using Bridge, The Flower Shop was able to quickly create an online store with a gift registry--and have it filled with 13,000 products. Their Bridge Store was instantly populated with 4,500 Herend products, 1,800 Vietri products, 400 Arte Italica products, and 300 Annieglass products. ...
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Your Bridge now helps you share files more easily. You can easily load PDFs, Excel files, price lists, and more via your Bridge Library. Your business friends will see your files on their Dashboard, as well as in their respective Library.
In the example shown, Babcock Gifts, the premier gift shop of Tennessee, can view files from Mary Jurek, DeVine Corporation, Badash, Casafina, and BIA Cordon Bleu.
When viewing a file on the Dashboard, you can like it, save it, or download it. You can ...
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How can you prepare for Black Friday / Cyber Monday? Here's a checklist:
1. 'Seed the sale' by telling customers to expect deals. "Promote sales, promote sales, promote sales," said Sucharita Kodali, principal analyst of e-business and channel strategy at Forrester. "It's the number one thing that shoppers look for during the holidays." (Source: Retail Dive)
You can do this via posts on Bridge and social media.
2. Craft an irresistible offer.
3. Organize your upcoming sales / discounts. You can do ...
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October 10, 2019
October 10, 2019
Make the Table Your Canvas How to Decorate a Dinner Table Like a Professional ~ Read this story from the NY Times
By Aimee Farrell In our modern age, when meals are often shared not only with our immediate guests but with a whole cohort of friends on Instagram, dressing the dinner table has become a ritual that invites both artistic flourish and forensic precision. To simplify the process, T asked a host of creative types — from a husband-and-wife design duo to an artist and a team of florists — to...
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September 26, 2019
September 26, 2019
Happy Thursday! Junto collection in white and ocean blue with Hannah Antico flatware!
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September 24, 2019
September 24, 2019
Our day at Royal’s just got even brighter with the registry of Mercedes Burnette and Kenan Lanier. We are so excited to be working with them a long with their wonderful family and friends! This definitely is going to be an exciting time with their upcoming June wedding.?
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September 23, 2019
September 23, 2019
Madelyn Posey Lady Printer, Owner of Posey Letterpress, Maker of all things crafty. Madelyn grew up in Rochester, NY. She is a self-proclaimed paper addict, ink mixer, and letterpress printer. She loves to send snail mail. When she is not behind an antique press you can find her leading a sing-a-long, learning the ukulele, or riding her cruiser when vacationing in Santa Cruz. Her cards featuring Rochester City’s symbol or lilacs have lots of city spirt and have delighted our customers. How do ...
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September 2, 2019
September 2, 2019
Your Bridge site loads faster than other sites. Want proof? Check out this comparison below.
We compared a competitor's registry page size to a Bridge registry's page size. Bridge's site was just 1/3 the file size. Bridge's registry was 2 MBs compared to the competitor's page size of 5.9 MBs. Why does this matter? The competitor's site was 300% larger, and thereby may have taken 300% longer to load for a bride, her family, and friends.
Bridge's registry even had more products on it than the ...
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August 29, 2019
August 29, 2019
Amazon and Chinese companies have teamed up to bypass Main Street and ship goods directly to doorsteps. This is hurting American manufacturing as well as local city governments. To accomplish this, they're misleading Americans by putting out press releases that cherry-pick statistics.
Follow these 3 steps to see the issue at hand:
1. In an Amazon press release last week, Amazon claimed:
"Independent third-party sellers – primarily small and medium-sized businesses – ...
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August 4, 2019
August 4, 2019
What happens when you make a dessert syrup with delicious locally roasted coffee and organic cane sugar? Pure two ingredient magic, that’s what!! Tina Clark’s Sweet and Cute Coffee Syrup was love at first bite for our staff and our customers. We wanted to know how this gourmet goodie came about and what other genius ideas were in Tina’s foodie future. Daniel asked her to share what’s brewing with us and got the scoop. What inspired you to get into business? I had always loved to bake and to ...
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July 29, 2019
July 29, 2019
Meet Venita D'Angelo. Her company, Light Essentials, is our longest running YEA competition winner. Each year winners from the Young Entrepreneurs Academy are given a limited time to sell at Parkleigh. Her candles were such a hit we continue to sell them years after the original contract. We even had her create a signature scent Parkleigh candle. With profits going toward college, and a bright future ahead, we asked her to share how she’s achieving her success.
Cheers to you, cheers to me, the best of friends we'll always be. ?
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June 25, 2019
June 25, 2019
Thanks to Courtney at The Containery in Texas for this pic of her store displaying the Bridge decal. She placed the decal promoting her Bridge website next to her existing 'Shop Local' decal. Good idea ;)
Spice up your gatherings this summer with the MacKenzie-Childs collection of outdoor essentials! ?✨
Suitable for every setting, from one-dish casual dining to gatherings with friends where food preparation becomes the fun focal point of the occasion. ❤?
Come to Glassworks for all your Mackenzie-Childs needs!
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