How a Drawing Helps Share the10x Improvement We Deliver to Indie Shops
July 4, 2024
At breakfast in the East Village this morning, Austin Kleon’s email image struck me. His hand-drawn summer sale sign by a pool was much more heartfelt than the text-based offer. His drawing shows how our minds may become immune to text offers but react and perk up to new and authentic imagery.
I wondered what I could draw for my business. I often communicate using text and sometimes rely on stock images. Since we help indie stores grow their registry businesses, I decided to ...
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Austin Kleon, a best-selling motivational author, shared a calendar to improve one’s performance. Using that as inspo, I made this draft version for our merchants to grow their registry business.
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How a checklist can be used as a valuable tool for existing clients or prospects.
December 20, 2023
This past Thanksgiving, Austin Kleon, the author of "Steal Like an Artist" and other inspirational books, shared a free gratitude journal via his weekly email newsletter. (Please view that clever, hand-drawn journal here: https://austinkleon.substack.com/p/a-gratitude-zine) A part of this journal is making a list of what one is grateful for. (He also has an ad lib for gratitude!) I can imagine him having a gratitude checklist. A checklist is a very efficient tool to deliver...
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“We don’t make movies to make money, we make money to make more movies.”
~ Walt Disney
I read this quote in ‘Show Your Work’ and wondered how it applied to our mission here at Shop Local. I asked my team and they submitted their interpretations. One colleague even used an AI tool.
Team Submissions:
“We don't make Shop Local to make money, we make money to sustain Indie Stores.”
~ Jim
"We didn't make this software just to ...
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Many of our graphics start as sketches. In this example, I drew a sketch of what we need to show brands and sales reps. We need to communicate visually that their showroom products need to be displayed on their retailer’s website.
I started with a sketch on a Times newspaper page, and then reproduced that in Apple’s Pages program. Pages is a bare-bones program that can help one make visual diagrams. (Photoshop is my preferred program for visual projects.)