Restaurant in New York City Could Stand Under Rihanna's Marketing Umbrella
I designed a line of plates for a New York City restaurant last year, but never launched the line. One of the reasons was that the owner wanted only to cash the royalty checks for having his restaurant on a plate sold in retail stores, but he didn't want to make any instore appearances to promote the line. The article below about Rihanna's umbrella product line sheds light on why the owner's objection spelled doom for the ...
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October 30, 2007
October 30, 2007
Lenox Simply Fine Tableware Icons
This icon approach by Lenox is a smart way to visually convey the benefits of the new Simply Fine tableware line. Please click image for it to enlarge.
The only benefit they don't have an icon for is the lifetime breakage gaurantee. They might as well add one for that. That gives them 5, and from a graphic design standpoint, there are 5 letters in "simply" and in "lenox." Maybe one could integrate the 5 icons in...
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