Today’s WSJ shares that independent stores, including hardware stores, book shops, and pharmacies, have teamed up to stop Amazon’s bad practices. The group, called Small Business Rising, seeks to use anti-trust laws to prevent Amazon marketplace from selling its own goods—which compete with retailers using the platform. Amazon has been shown to use a retailer’s customer and sales data and bypass the retailer (it’s own customer) in order to make a bigger profit.
Starting 6 years ago, Bridge held seminars to help indie stores protect themselves from predatory tech giants like Amazon. Bridge’s software uses a social component to crowd source website maintenance and fend off the giants.